Sofia (She/Her) – I’m the Deputy Editor & Media Partnership Manager at Thred, specialising in exclusive articles and live interviews, fashion and beauty with a focus on sustainability, women’s rights, psychedelics, and Latin America. I studied Spanish at the University of Exeter and International Journalism at City, London. Follow me on Twitter, LinkedIn, and drop me some ideas/feedback via email.
Hi, I’m Sofia, and I’m the Deputy Editor & Media Partnership Manager at Thred. I also work closely with Gen Zers from around the world on exclusive articles and live interviews to promote the inspiring work they’re doing to make the world a better place.
During my time at the University of Exeter where I studied Spanish, I chose to spend my year abroad teaching English in Argentina and working as a journalist in Colombia before travelling across the continent with my camera.
Returning to the UK to pursue a Masters in International Journalism and an internship at National Geographic Traveller, I eventually found myself at Thred’s doors.
Now, I balance my time between obsessing over mushrooms, practising yoga in the middle of the office, and telling everyone about the new song I just learned to play on the bass guitar.
Latest Stories from Sofia
Eco-campaigners mobilise against plan to build the world’s largest greenhouse
The controversial £63 million project known as ‘Tropicalia’ is set to be ‘the world’s largest greenhouse’ and attract 500,000 visitors a year, but conservationists aren’t happy. Plans to construct the world’s largest single-domed glass greenhouse in a grey corner of Europe have raised alarm bells at 38 eco-associations including Greenpeace, Extinction Rebellion, Attac, and Europe Écologie-Les Verts (EELV). Named ‘Tropicalia,’ the enormous 20,000 square-metre plastic structure will be located on a...
The pandemic has widened the chasm between rich and poor
According to Oxfam, it could take over a decade for the world’s poorest to recover from Covid-19’s impact on the economy unless governments take immediate action. It could take the world’s poorest over ten years to recover financially from the economic fallout of the ongoing Covid-19 pandemic, according to a new report published by Oxfam International. The anti-poverty organisation is urging governments to act fast and ‘set concrete, time-bound targets...
How Amazon and TikTok are leading the digital clothing takeover
Between Amazon’s fashion ambitions and TikTok exploring new e-commerce features to monetise viral content, style-focused consumer buying habits continue to go digital. It’s no secret that Covid-19 has changed the face of online shopping for good. Accelerating a shift towards a more digital world, the pandemic has triggered a wave of new buying habits likely to have long-lasting effects. According to a recent survey of over three thousand consumers in nine...
Thirteen Lune: the ‘one-stop-shop’ for BIPOC-founded beauty
More than just a retail platform, the new shopping experience is a way to create financial parity and reframe how Black and Brown-owned beauty brands are perceived. According to a 2018 Nielson report, Black consumers are likely to spend nine times more on beauty products than any other group. Despite the overwhelming demand for tools and products that cater to their specific needs however, Black beauty has historically been underrepresented...
Virtual reality tourism is finally about to take off
With travellers still grounded, experts believe that the pandemic’s watershed moment for tech could potentially lead to more sustainable tourism. If the current trajectory of technological advancement is any indication, the hottest destination of the next decade won’t be transoceanic, it’ll be hard-coded. With globe-trotting a distant memory as we continue to fight a pandemic that’s forced us to stay indoors, increasing numbers of pent-up people are swapping their sunglasses for...
Ocean waste has found its way into haute couture
At the helm of fashion’s reset period, designer Iris van Herpen has unveiled a haute couture dress made entirely from plastic fabric produced by Parley for the Oceans. Neither tradition nor a global pandemic can hinder progress it seems. Yet another step forward amid fashion’s moment of reckoning (brought about by the disruptions of 2020 as well as by consumers more conscious than ever before about the industry’s impact on...
Exclusive – ZEBEDE on navigating the music industry in 2021
We spoke with up-and-coming band ZEBEDE about the trials of pursuing a music career, how they've stayed resilient during the pandemic, and even managed to garner some advice for Gen Z on successfully navigating a creative passion in the 21st century. A neo-soul band that blends a mixture of modern funk with vintage soul, ZEBEDE is an amalgamation of five uniquely talented individuals who came together while studying at the...
New law prohibits influencers from using ‘misleading’ beauty filters
The UK’s Advertising Standards Authority has ruled that social media influencers must now disclose when they use ‘misleading’ beauty filters on sponsored posts. Ever since ‘fake aesthetic’ filters began flooding our Instagram feeds in early 2019 they’ve become common place, so much so that you may not even realise you’re looking at an altered selfie that can manipulate anything from eye colour to your jawbone. Whether this involves skin that appears...
Black Lives Matter movement nominated for Nobel Peace Prize
BLM has been put forward for the award by Petter Eide, a Norwegian MP who recognises the movement's global impact on raising awareness about the fight for racial justice. In May 2020, protests fuelled by George Floyd’s murder went international. Fronted by the global Black Lives Matter movement, thousands upon thousands of people across the globe crammed shoulder to shoulder in demonstrations, risking their lives amidst the Coronavirus crisis to support...
Honduras locks in permanent ban on abortion
The country's government has approved a constitutional reform that will make it virtually impossible to legalise abortion in Honduras. Less than a month after the historic moment for women’s rights in Argentina, whereby the country became just the third in Latin America to legalise abortion, Honduras has moved to permanently outlaw the practice. In what’s looking to be the region’s most draconian ban, the measure will make it virtually impossible to...
