Are Gen Z angry at Kanye West?
Yeezy season is cancelled Kanye West, also known as Ye, has been barred from entering the UK this summer. He was scheduled to headline all three days of this year’s Wireless festival, but a huge backlash prompted the Home Office to ultimately revoke his ETA following years of racist and...
Current in Gen Z
How do I build a career when every entry level role wants experience?
For young people trying to break into work, the biggest contradiction of all is being told you need experience to get a job, while being denied the very opportunities that would let you build it. I don’t suppose it’s much consolation, but this isn’t a new problem. One of the...
Is chasing a passion job financially irresponsible in 2026?
Is chasing a passion job financially irresponsible in 2026, or is there a way to do so without throwing caution to the wind? ‘Follow your passion’ is common, well-meant piece of careers advice that careers professionals often criticise for a few reasons: It’s hard to know what your passion is,...
Opinion – is my generation ditching marriage?
Less 20-somethings are getting married today than ever. As Gen Z ditches wedding rings, it begs the question: what has changed? There’s little I love more than the sweet sound of an orchestra playing a doting love song, as a couple makes it down the aisle, ready to make the...
How McDonald’s marketing misfired
McDonald’s CEO, Chris Zempczinski, was mocked last week for ‘eating’ a new Big Arch burger weirdly and referring to it as a ‘product.’ His behaviour and the ensuing backlash demonstrated a fundamental, widening disconnect between corporate types and the average consumer. So…we’re guessing you’ve probably seen McDonald’s CEO, Chris Zempczinski,...
Wuthering Heights yearning feels out of step with Gen Z dating
The vast criticism for Emerald Fennel’s 'adaptation' of Emily Brontë’s classic novel Wuthering Heights began before the feature film had even darkened screens in full. From the white-washed or otherwise clumsily racially-stereotyped casting choices, to the soy-boyification of Heathcliffe - the Byronic hero(?) - the one thing the trailer...
A Gen Z guide to staying safe while online dating
Over one million Gen Zers are on ‘the apps’ continuously swiping in hopes of finding love or casual hookups. How can we ensure we stay safe? It’s no secret that online dating has taken the world by storm with Gen Z, boasting over 350 million users globally. In th US, 18-28 year-olds make up 37% of dating app users. Dating apps, while often scrutinized for being unsafe and superficial,...
Should I keep my side hustle a secret from management?
‘Should I tell my manager about my creative side hustle, or will they assume I’m not focused on my main job?’ It’s a good question, and one that’s ever more relevant as folks take on side-hustles. I think there’s a three-step process to assessing if telling your line manager is a good idea or not. Common sense Firstly, apply a bit of common sense. Are you fishing for the same clients as...
How to stay motivated and set professional goals for the year ahead?
Staying motivated can be tough at work. When you’re in education there's regular feedback, fresh objectives, a higher purpose (your development) and an end in sight (graduation). You have a ready-made community (your friends) and people around you who really care about your success (teachers, lecturers, parents). All of this is motivating, and some workplaces and professions do a good job of replicating this, especially in the early years of your...
Gen Z are reading more than you’d think
Despite AI fearmongering and negative social media narratives, Gen Z might be reading more than you’d think – albeit in untraditional ways. If you’re searching for stats on Gen Z reading habits, the results are often confusing. One report suggests young people are giving up on books – deeming them a ‘waste of time’. Another, published in the same year, states reading has never been more in vogue. Amongst all the...
