How coronavirus has changed US shopping habits
According to a new study by McKinsey & Company, lockdown has shifted consumer behaviours, with digital marketplaces growing while brand loyalty diminishes. International lockdowns and social distancing have forced most of us to change our day to day behaviours as far as contact with others is concerned. This has had ramifications...
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Exclusive report – illegal air pollution in Texas rises 155% in 5 years
According to a recent report, unauthorised emissions from industrial facilities in Texas have tripled since 2015 as the EPA continues to roll back protective measures. At the beginning of the week, Thred Media and Global Citizen were given early access to a report sounding the alarm on rising rates...
Plastic pollution is a fight we can win if we act now
We waited too long to stop CO2 from taking over our atmosphere, and now we’re in danger of waiting too long to turn off the plastic tap. A billion more tons of plastic are set to blanket the earth by 2040. In the next two decades alone, 710 million...
Converse’s All Stars programme is an engine for youth opportunity
The footwear giant is expanding its All Stars mentorship programme across the globe to guide young creatives in their careers. It’s never been more difficult for young creatives to follow their chosen career paths. The pandemic hasn’t made an already tumultuous path any smoother, with limited budgets, fewer paid opportunities,...
How the ‘carbon footprint’ originated as a PR campaign for big oil
One of the most successful marketing ploys of the 20th century was when BP framed you for climate change. It’s a well-known fact that the most effective defence in a criminal trial is an alternative suspect. British Petroleum, the second largest private oil company in the world, was certainly...
IKEA to launch first ever sustainable second-hand store
Old furniture will be repurposed and resold in the first ever second-hand IKEA store. It’ll be ready to visit by the end of 2020. I’m sure you’ve probably bought and tried to build a flat-pack IKEA furniture set at least once in your life. They’re cheap, cheerful, and end...
How Microsoft’s new underwater servers will help create a greener internet
Microsoft has been running an experiment to see if underwater servers could bring faster and more energy efficient internet to the coast, and it’s proved to be a resounding success. In 2018 Microsoft had the idea of sinking an entire data centre to the bottom of the Scottish sea to see if a submerged setting could provide a more reliable and energy-efficient future for its servers. Concluding a two-year experiment,...
Highlighting food systems is crucial in the fight against climate change
A new report reveals that climate action on food systems can deliver 20 percent of the overall global emission reduction needed by 2050. Policy makers have failed to highlight national food systems as a key area in the fight to keep global temperatures from rising 2 degrees above pre-industrial levels, a new report from the United Nations, World Wildlife Fund, and Climate Focus has revealed. For context, the agriculture, forestry, and...
Uber to switch entirely to electric vehicles by 2030
Drivers will receive an extra few dollars if they switch to electric vehicles, though it will cost riders more per trip. Uber has announced that it will exclusively be using electric vehicles by 2030 in the US, Canada, and Europe. It won’t be forcefully pushing drivers to switch their cars out for electric alternatives but will bump up prices to increase revenue for those that do. Trips will cost riders...
Lewis Hamilton joins new electric car series Extreme E
The new tournament has been designed to highlight key climate crisis issues, taking electric cars off road in a series of SUV races. Lewis Hamilton has just announced that he’ll be entering his own team of racers into the new Extreme E tournament that will begin in 2021. Created by Formula E series founder Alejandro Agag, Extreme E has been created to raise awareness about the worst environmental damage happening as...
