An investigation by Vulture has claimed that underground agencies, often living on closed platforms like Discord, are paying ordinary people to post clips and create artificial hype around everything from Justin Bieber to skincare brands. Is every trend and social media conversation secretly being manipulated by stealth marketing? What if everything you...
Up to half of young people want to ditch alcohol at work events. Should HR departments rethink their strategies for corporate socialising in the future?
New data suggests that after-work drinks and corporate social events might be on the way out, at least as far as Gen Z are concerned.
The death of a young woman has sparked debate over the access afforded by instant delivery services. For people with alcohol dependency, food delivery platforms have transformed drinking into a private and frictionless ritual. The limits imposed on physical retails, such as opening hours and – in some cases – units per...
South Africa is regarded as the land of opportunities on the continent, but at this time, there is fear of settling within its borders for African migrants. In townships and inner-city neighbourhoods, African migrants are once again becoming targets. Caught in a cycle of violence, exclusion, and suspicion, this...
Gen Z streamers have brought ‘mogging’ into the everyday vernacular of young people. Is the trend dumb and fleeting, or does it have the potential to cause lasting harm? If your algorithm isn’t full of streamers in their early 20s telling people they’re ‘low-key chopped’, consider yourself lucky. I’ve clearly lingered...
Reclassified as PMOS, the condition is finally stepping away from decade’s worth of misconceptions that have prevented many patients from getting well-deserved care. ‘It’s probably just stress or anxiety; there’s nothing wrong with you’. This is just one of the many things said by healthcare professionals before they go on to...
Gen Z have watched their parents and older colleagues hustle, burn out, and still remain in financial turmoil. Now, with their prospects being threatened by AI, is it any wonder they’re ditching the corporate ladder entirely? Gen Z are set to (finally) kill the corporate ladder for good as they...
Controversial streamer ‘Chud the Builder’ has been charged with attempted murder after a heated altercation with a stranger ended in a shooting outside a Tennessee courthouse. If Dalton Eatherly, better known online as ‘Chud the Builder,’ has somehow escaped your feed, consider yourself lucky. His brand of rage bait is...
Research has found that most rich people in the UK would be happy to fund public services and pay more income tax, softening fears that millionaires could leave the country due to financial pressures. It seems as though millionaires in the UK might be more open to higher taxes than...
Criticism over the singer’s babydoll-style dress is a projection of misogynist and perverted hypersexualisation. But the women targeted by this kind of backlash are still framed as the villains. When Olivia Rodrigo stepped out on stage in a sweet babydoll dress, I’d never have guessed it would start an internet...
Gout Gout is the fastest under 20 200m sprinter ever, breaking the world U20 record at just 18 years old.
Yara Shahidi has become one of Gen Z’s most recognisable activist voices, championing civic engagement, racial justice, and political education for young people.
Maxwell Frost became the first Gen Z member of US Congress at 25. He’s already organising around gun violence prevention, young voter engagement, and climate policy.
Owen Cooper‘s on screen debut on Netflix’s Adolescence had the UK transfixed and won him a Golden Globe at just 16.
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