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Do we really need all these brand trips?

Do we really need all these brand trips?

Influencers and celebrities are being shipped off on elaborate holidays, ostensibly to promote products. But are these lavish stunts a marketing tool or a wasteful display of wealth?  Markers of extreme wealth become more normalised as the 1% grow exorbitantly richer. Take private jets, once revered as an exclusive mode...

The Common Thred

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The Gen Zer

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Thred 100

Kane Parsons

Kane Parsons

Kane Parsons is A24’s youngest ever director at 20, turning his YouTube series ‘The Backrooms’ into a full blown mainstream horror movie for 2026.

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