How inflammation became another wellness buzzword
It seems everyone and everything is inflamed, but is that really such a bad thing? From cortisol to caffeine, the wellness world loves a scapegoat for stress. It’s easy to blame life’s problems on some controllable symptom that can be stifled with the right pill or lavish morning routine. The latest...
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Megan Thee Stallion partners with Gymshark in new campaign
A week after Shane Gillis’ controversial SNL monologue, Gymshark has announced its first celebrity ambassador, Megan Thee Stallion, as part of a new fitness campaign. Rapper Megan Thee Stallion has partnered with Gymshark as part of a new fitness campaign called ‘Megan Does Gym.’ This new marketing push includes a ton...
Are beauty pageants still exclusive?
Beauty pageants in the UK have had a rebrand. The stereotypical image of women parading around in bikinis, smiling until their cheeks hurt and answering some variation of ‘how would you achieve world peace?’ feels increasingly outdated. Today, pageantry sells something different. Confidence. Advocacy. Charity. Entrepreneurship. Empowerment. Contestants have platforms, careers,...
Girls are aware of beauty standards by age three, study finds
The value of personal attractiveness is established much younger than you might think. But what does this mean for girls growing up in an image-obsessed era? We check our appearance around 38 times per day. That pastime was once reserved for mirrors, and now extends to every reflective surface...
Shein disappoints after going public on Hong Kong stock market
After struggling to go public in both the US and UK, Shein saw its shares fall in a disappointing Hong Kong stock market debut. It suggests the company is unlikely to keep its fast-fashion, low-cost business model intact amid intense scrutiny and competition. Fast-fashion company Shein saw its shares fall...
Vinted users complain AI is causing unfair suspensions
The resale app is the latest platform facing backlash for its use of automated tools. Thousands of Vinted sellers have said they were suspended unfairly or permanently banned after automated fraud detection deemed them to be using the app inappropriately. The BBC reported that several users feel the platform’s integrated AI tools are failing to monitor the resale platform appropriately, leaving some – including those who for whom Vinted is...
Can we stop dressing celebrities in looted ancient artefacts?
Zendaya is the latest star facing backlash for her red-carpet fashion choices – this time sporting a pair of ancient Iranian artefacts to promote Christopher Nolan’s latest film The Odyssey. Only a handful of stars have the fashion world under their thumb quite like Zendaya (and her trusty stylist Law Roach). But the actor has faced a rare wave of backlash for her latest outfit choice. While promoting Christopher Nolan’s...
OpenAI has launched its own… merch?
The parent company of ChatGPT, OpenAI, has launched its own merchandise brand, which includes hats, tees, tote bags, socks, and even a glowing green basketball. Despite online criticism, stock appears to be selling well. OpenAI has unveiled its first public merchandise brand, Supply Co. Its new line of products includes hats, tees, tote bags, and basketballs, among other items. It is the first time the company has made its merchandise...
Is your perception of sleep quality why you’re really tired?
A UCLA study has built on research suggesting that our belief of how well we sleep has a greater impact on cognitive performance, tiredness, and general mood than how many hours we actually get. If there’s one thing this generation loves martyring itself over, it’s how ‘exhausted’ we are and how little we sleep. We’ll go to bed at gone 2am, set an alarm for 7:30am, and wake up ready to...



























