Sofia (She/Her) – I’m the Deputy Editor & Media Partnership Manager at Thred, specialising in exclusive articles and live interviews, fashion and beauty with a focus on sustainability, women’s rights, psychedelics, and Latin America. I studied Spanish at the University of Exeter and International Journalism at City, London. Follow me on Twitter, LinkedIn, and drop me some ideas/feedback via email.
Hi, I’m Sofia, and I’m the Deputy Editor & Media Partnership Manager at Thred. I also work closely with Gen Zers from around the world on exclusive articles and live interviews to promote the inspiring work they’re doing to make the world a better place.
During my time at the University of Exeter where I studied Spanish, I chose to spend my year abroad teaching English in Argentina and working as a journalist in Colombia before travelling across the continent with my camera.
Returning to the UK to pursue a Masters in International Journalism and an internship at National Geographic Traveller, I eventually found myself at Thred’s doors.
Now, I balance my time between obsessing over mushrooms, practising yoga in the middle of the office, and telling everyone about the new song I just learned to play on the bass guitar.
Latest Stories from Sofia
France to ban plastic packaging for fruit and vegetables
Part of its anti-waste law aimed at creating a circular economy with single-use plastic phased out by 2040, the government will enforce the measure at the start of next year. Given the current state of our planet, it’s somewhat surprising that browsing the aisles of most local grocery stores will still present you with an array of neatly packaged produce that, more often than not, simply doesn’t need it. While examples...
The difficult truth about ‘natural’ beauty’s contribution to climate change
Environmentally conscious consumers are ditching synthetic beauty products in favour of natural alternatives, but there's a dark side to the boom in their popularity. At present, the general consensus that ‘natural,’ ‘green,’ ‘organic,’ and ‘clean’ means better is ubiquitous within the beauty industry and frankly speaking, it makes a lot of sense. Buzzwords used by cosmetics and skincare companies to shift products; they promise eco-friendly alternatives that seem to be...
The femtech start-up tackling gender bias in healthcare
Despite accounting for roughly half of the world’s population, women must continually overcome hurdles before receiving adequate treatment. Tia is fighting to close the gap. Though women’s health is undergoing a generational culture shift that’s prompted more open discourse around historically stigmatised concerns regarding our wombs, we continue to find it much harder than men to have our bodies understood within the medical sphere. Constantly dismissed by both male and female...
Could circular beauty remedy the industry’s waste problem?
The ever-expanding sector generates 120 billion tonnes of throwaway packaging annually. Given we can no longer recycle our way out of this mess, are circular-designed products the answer? Unless your skincare routine involves using leftover ingredients from last night’s meal to create that homemade face mask you saw on TikTok once, then you’ll be well aware that the cost of looking our best is taking a significant toll on the...
Chloé is proving that low impact fashion can be chic
Since being named the brand’s creative director last December, Gabriela Hearst has been on a mission to demonstrate how a luxury label can fully embrace eco-friendly practices. At this year’s Paris show, she did just that. As we know all too well by now, the pressure is on for brands and designers to ditch the linear take-make-waste approach that’s been fashion’s backbone for a century and fix the mess...
Couzen’s sentencing prompts calls for change within the police
Though justice has been served with Sarah Everard’s killer condemned to spend the rest of his life behind bars, the case has sparked a renewed focus on law enforcement misconduct in the UK. Following trial, Wayne Couzens has been sentenced to a whole life order for the kidnap, rape, and murder of Sarah Everard, meaning he will never be eligible for parole. The ruling – which comes six months after...
Gucci’s new platform for young designers puts planet first
Vault is an experimental online space showcasing one-of-a-kind vintage pieces alongside the work of burgeoning sustainability-focused Gen Zers. Circular fashion is in, after all. If, like me, you’ve been keeping an eye on fashion’s efforts to remove itself from the climate change narrative since the industry’s generous contribution to global carbon emissions first came to light, then you’ll know all about conscious consumerism. Driven primarily by the Gen Z demographic, making...
Kering bans fur across all its businesses
By next year, the luxury parent company behind brands such as Balenciaga, Gucci, Alexander McQueen, and Yves Saint Laurent will have officially phased out the use of fur altogether. Over the past few years, almost every top designer - from Chanel to Prada - has shed animal fur from their collections. The state of California has outright banned it, Queen Elizabeth II has renounced it, and in 2020, PETA retired its decades-long...
Male makeup is slowly permeating mainstream beauty
Fuelled by social media and changing attitudes towards masculinity, the beauty industry is shaking off some of its most deep-rooted stereotypes, creating and marketing products specifically for men. The beauty landscape has undergone radical changes in recent years. The once-rigid distinctions between traditional gender identities are steadily becoming blurrier, and fluidity is now regarded as a valid and appreciated form of self-expression. The result is an industry...
Is TikTok to blame for the recent spike in teenage Tourettes?
New research has uncovered a ‘parallel pandemic’ of unexplained tics in young people, the sudden onset of which is likely to do with their social media use. It’s no surprise that the pandemic – bringing global devastation, millions of deaths, economic strife, and unprecedented curbs on social interaction – has had a significant impact on people’s mental health. Of those currently experiencing anxiety and depression related to COVID-19, over half of...
