Study reveals period products aren’t as absorbent as advertised
For the first time ever, researchers have tested the absorption of pads and tampons using actual human blood instead of water or saline solution. As it turns out, many of them are mislabelled according to their capacity for preventing leaks. It’s inherently clear that women find it much harder than...
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Is social media causing us to self-diagnose?
A recent poll conducted by the tech-driven healthcare company Tebra has found that 30 percent of Gen Z participants had diagnosed themselves with a mental health problem based on information they’d gathered on social media. Although silly Vine-like videos still pop up on Instagram Reels and TikTok feeds from time...
What you need to know about the SHEIN lawsuits
The ultra fast fashion retailer’s copyright usage, labour practices, and competitive behaviour have come under fire in recent months, threatening to hinder its plans for a takeover of the US market. The linchpin of inexpensive, mass-produced goods with prices even eye-wateringly lower than PrettyLittleThing on Black Friday, SHEIN’s ubiquity – most...
How TikTok is fuelling young people’s obsession with anti-ageing
With more social media users buying into the idea that perceived flaws must be dealt with before they’ve even begun, Gen Z now spends more on skincare than any other generation. At 26-years-old, my skincare routine consists of splashing my face with cold water, aggressively rubbing my makeup off with...
Why lab-grown diamonds are booming in popularity
The world has woken up to the socially and environmentally destructive practices of the natural diamond industry. Thanks to science, many customers are opting for lab-grown diamonds which offer the same product, minus the eco and ethical price tag. Diamonds are forever, so they say. But so are the...
LVMH sets ambitious water reduction targets for 2030
As part of its Life 360 program, the French multinational holding company LVMH has set new and ambitious targets to reduce its global water usage by 30 percent before the end of the decade. Despite the fact that over 70 percent of our planet is covered in water, only three...
Could future fashion be grown in a lab?
To eliminate supply chain risks related to human rights, animal welfare, and biodiversity loss, companies around the world have been developing cleaner sources for raw materials. In recent years, most attempts to make the fashion production process more environmentally friendly have fallen short. One that hasn’t, however, is the development of lab-grown biomaterials as an alternative to woven textiles, which poses a viable solution to correcting the industry’s shameful track...
What is a ‘girl dinner’ and why has it sparked controversy?
The phenomenon is based around celebrating the low-effort meals a woman might cobble together and enjoy alone, but with eating disorder content still rife on TikTok – where the latest food trend has taken off – many have raised concerns over its ties to diet culture.
If you’ve spent any time on TikTok as of late, then you’ll know that new food trends are as commonplace as GRWM’s, the
This is the ‘world’s first net-zero carbon shoe’ says Allbirds
Allbirds has shown off a new trainer that boasts a bioplastic sole at the Global Fashion Summit in Copenhagen. It claims the product will be entirely net-zero across its lifetime. Looking for eco-conscious footwear to splash your cash on? Allbirds claims to have developed the first ever ‘net-zero carbon shoe’ that will be available commercially early next year. Called Moonshot, the shoe was revealed at the Global Fashion Summit in Copenhagen...
Where are we in the ongoing fight against fast fashion?
Though the number of people shopping consciously has soared in recent years – with Gen Z at the helm – fast fashion’s demise isn’t nearly as tangible as you may have assumed. Here’s why. Update: the European Union has backed a raft of new regulations to end fast fashion, including policies designed to make clothes more durable, easier to reuse, repairable, and recyclable. The text calls...
