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Retouched influencer photos may soon come with a warning

Retouched influencer photos may soon come with a warning

In the wake of Norway’s recent legal amendments, the UK is now weighing up whether or not to include transparency warnings on social media posts featuring digitally altered bodies. Despite a welcome emphasis on authentic platforms like BeReal, social media is still plagued with ultra-curated, digitally enhanced content. In other breaking news, water is still wet. Numerous studies have highlighted an undoubtable link between the aesthetic side of social...

By London, UK
Farfetch launches sustainability tool with Good on You

Farfetch launches sustainability tool with Good on You

Luxury fashion brands can now access a tool called Good Measures to secure a sustainability rating on the Farfetch website. The goal is to increase transparency on the environmental impact of the industry while incentivising brands to improve their practices. Now more than ever, the fashion sector is under immense pressure to sharpen its sustainability practices. With fast fashion giants like SHEIN and Fashion Nova generating more than enough waste to...

By London, UK
Are ‘reef safe’ sunscreen brands simply another example of greenwashing?

Are ‘reef safe’ sunscreen brands simply another example of greenwashing?

The term ‘reef safe’ is not regulated, meaning any sunscreen brand can include the phrase on its product labels. What does ‘reef safe’ mean and are these claims greenwashing? If you’ve been keeping up with skincare trends, SPF for your face and body are likely near the top on your holiday packing list this summer. The last few years have seen sunscreen promoted as the most important product in our daily...

By London, UK
Why new documentary ‘Slay’ will make you re-assess fashion

Why new documentary ‘Slay’ will make you re-assess fashion

Slay is an eye-opening documentary that will have you looking at your wardrobe in a whole new, probably red tinted, light. Slay is a new documentary premiering on WaterBear, the new environmentally conscious streaming service. Presented and directed by animal rights activist Rebecca Cappelli, the film aims to shine a spotlight on the dark corners of the fashion industry. https://www.youtube.com/watch?v=Rq5uhqz0IBE In recent years, the disastrous consequences of climate change have become more...

By London, UK