UK watchdog to expose fashion brands guilty of greenwashing
The Competition and Markets Authority is preparing to name and shame high street clothing companies selling ‘sustainable’ clothing at a premium price. We might think we’re doing the right thing by heading straight for the ‘eco-friendly’ or ‘sustainable’ section of popular clothing shops when looking to buy a new outfit. But...
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Parisian brand Chloé channels climate consciousness at fashion week
Gabriela Hearst, the Creative Director of Chloé, took an optimistic stance at Paris Fashion Week by encapsulating how the fashion industry can exist in harmony with the planet. As humanity looks for ways to become less wasteful, the fashion industry has been placed directly under the microscope due to its...
How is the fashion industry responding to war in Ukraine?
Responses from big fashion labels like Nike and YNAP highlight the strange co-existence of fashion and war in the modern age of digital media. Many would say the contents of our social media timelines has become the reflection par excellence of the global situation. If this is true, then the past...
Beauty brands are turning air into perfume
Prompted by an industry-wide pivot to more sustainable production practices, several companies have started trialling fragrances made from carbon dioxide pollution. Though I’m sure you’d rather not be reminded, the world, as we know, is well and truly running out of time to offer up solutions that’ll prevent climate change...
How will the UK plastic packaging tax impact beauty?
From April 1, any company manufacturing or importing packaging containing less than 30% recycled materials will be taxed £200 per tonne. For an industry that’s renowned for its insurmountable reliance on plastic, this may well pose some issues. Earlier this month, ‘the most important international deal since the Paris...
What really happens when we throw our clothes away?
Chile’s Atacama Desert, one of the world’s largest ‘fashion graveyards’, is a stark reminder of where our clothing really ends up. We’re often told that our rubbish doesn’t just ‘disappear’. From an early age, I remember my mum scolding me for throwing litter on the floor, or wasting my food; ‘The...
Chic meets sustainable with SONNET155’s handbags
Made from post-industrial waste, these handbags offer a sophisticated and sustainable approach to traditional paper shopping bags. Move over, cloth tote bags. Fruit leather is in. Though cloth totes have taken the world by storm – they’re considered a staple for Gen-Z who has grown up abolishing single use plastic – textile bags have been criticised for their overproduction and poor environmental impact. Cloth bags are typically made from cotton fibres, which...
A vision of vulvas: expanding knowledge and concepts of diversity
The body positive movement has exploded in the last decade. Now, it’s finally expanding to a much less talked about part of women's bodies - the vulva. The female anatomy has always been something of a spectacle. Early renaissance artists sculpted the dips and folds of women’s bellies, the curves of their spines, or the soft span of their collarbones. But when it comes to the space between women’s legs,...
6 sustainable fashion accounts to follow in 2022
Between Covid variants, a disquietingly sharp rise in the cost of living, and a carousel of Downing Street parties, 2022 may seem like the year of unwanted change. But it’s also an opportunity to implement positive new habits. Perhaps you intend to read more, learn a new language, or strive for a professional goal this year. But besides personal growth, there are also new practices that can change our world...
We need to talk about fashion’s current obsession with balaclavas
The face-obscuring wintertime fashion accessory is having a moment, but many argue that jumping on the trend requires having a specific level of privilege. It’s the end of January, and guess what? It’s still freezing outside. Enter, the balaclava – a sock for your head. Designed to slide over your skull and neck to keep out cold air, while also covering part (if not all) of your face aside from the...
