We need to talk about fashion’s current obsession with balaclavas

It is unfortunately common that when Muslim women wear a hijab, niqab, or burqa, their decision is deemed overtly political or offensive to those perceiving them through Eurocentrically trained eyes. As a result, the reported number of anti-Muslim hate crimes in the West has been frighteningly high over the last decade.

In the UK, women have had their headscarves ripped off, been violently attacked, and called terrorists while navigating the public sphere – even in the nation’s most ethnically and religiously diverse capital, London.

In France, face covering veils have been banned from public spaces since April 2021. Yet just days ago at Paris Fashion Week, balaclavas were presented on the runway by a number of fashion houses including Loewe, Y/Project, Kenzo, and Wooyoungmi.

The level of hypocrisy would be laughable if not for the in-depth studies which have shown that the economic and social integration of Muslim women in French society has been significantly hindered as a result of the law banning face coverings.

And while a large portion of the world continues to look at religious garments with patronising or suspicious glances, Muslim women who choose to wear them continue to express how wearing the garment is a crucial part of their identity, providing a sense of empowerment, strength, mindfulness, and personal agency.

After outlining how countries around the world have bans on religious garments pending (if they haven’t enforced them already) I shouldn’t have to frame why fashion adopting the balaclava to this degree is sparking some fury.

But because there’s a fantastic and recent example of this, I will.

At the 2021 Met Gala, Kim Kardashian donned an all-black face covering and figure-hugging catsuit, causing fans and fashionistas to label the move as visionary and ground-breaking.

But others saw the choice to conceal her identity in this way as controversial and appropriative. When a lusted-after, billionaire celebrity – known for her raunchier, skin bearing getups – ­chooses to don a veiling ensemble, it is considered innovate. It is considered high fashion.

On the other side, Muslim women’s decision to secure a modest headpiece before leaving the house each day is deemed an insult to secular eyes. It’s simply mind-blowing.

Kim Kardashian wearing this for the Met Gala is a fashion statement. God forbid a Muslim woman choosing to cover up head to toe only to be called out as ✨oppressed✨ #MetGala pic.twitter.com/5SWojTRFs6

— TheZainabFaizal (@zainab_faizal) September 14, 2021

So what’s the difference? Well, one is emerging into the mainstream via celebrity endorsement, esteemed fashion shows, and promotion from white TikTokers, while the other has its roots in ancient culture, religious belief, and meaningful symbolism.

And while followers of fashion will peel off their balaclavas and stash them away until next winter, Muslim women will wear headscarves no matter the season – and continue to face discrimination for it.

Wrapping our heads around this social disconnect has everything to do with privilege. The balaclava trend evokes parallels to how Black Americans risk facing racial stereotyping when wearing a hoodie, while it would be highly unlikely for a white person to face discrimination for the same fashion choice.

For those donning balaclavas without a second thought this winter, it’s likely they identify with a group that has not been historically deemed as ‘the other’. If I can be frank, they’re probably white. Anna Piela, author of the book Wearing the Niqab, has framed it perfectly.

‘White people are considered unthreatening in the U.S. and Western Europe, and so they are given much more freedom to wear whatever they wish. In the context of the balaclava fad, it’s not just whiteness – it’s the white femininity that is read as nonthreatening.’

Now, I can join the internet warriors who are raging on about this for as long as my editor will allow me to, but I remain doubtful the balaclava trend will fizzle out – at least not until the warmer winds of spring begin blowing in.

Harper’s Bazaar has published an article on the best balaclavas to buy this season and, as the evidence shows, hypebeasts everywhere are spoiled for choice.

Indeed, Prada has been including balaclava-style headpieces in their designs since the early 2000s. But this year, numerous other designers have jumped on the balaclava bandwagon, perhaps because they’re a practical response to the ongoing pandemic – a cosy fashion piece that doubles as a mouth and nose covering.

But it’s important to recognise that while trends come and go, religious beliefs and practices are firmly rooted. And in our increasingly divided world, the social consequences of wearing a head/face covering are largely determined by the wearers’ race and religious values.

It is in these kinds of moments where being conscious of privilege is important. What may be marketed as cool, chic, and stylish to certain groups can have serious repercussions for another.

In the end, balaclavas might be forgotten by next winter, but the dialogue the trend has started – and the arguments made within – are ones to be remembered.