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The secondhand clothing market is exploding

The secondhand clothing market is exploding

As the cost-of-living crisis and concerns over sustainability drives consumers towards pre-owned garments, sales are on track to reach $350bn in 2028, according to ThredUp’s most recent report. Thrifting, repurposing, the trading of deadstock – you name it. They all come under the umbrella of resale fashion. Long before it became...

Will banning fast fashion ads succeed in slowing the industry?

Will banning fast fashion ads succeed in slowing the industry?

France is contemplating banning advertisements created by the fast fashion giant SHEIN in hopes of preventing the consumption of unsustainable and polluting clothing. While it’s no secret that the fast fashion industry is terrible for our planet, low prices and clever marketing tactics continue to lure in customers looking to stay on trend without breaking the bank. With no end to this shopping frenzy in sight, government leaders in France are...

By London, UK
Is your monthly manicure an environmental problem?

Is your monthly manicure an environmental problem?

Last year, demand for acrylic nails surpassed traditional manicures for the first time. With the market only set to grow, it’s time we talk about the environmental impact of plastic-based artificial nails. Conversations about the environmental impact of our beauty routines have become commonplace in online spaces and in marketing campaigns launched by skincare and make-up brands themselves. Still, there’s one beauty regime that is rarely talked about in terms of...

By London, UK
Can a growth-chasing fashion industry ever be truly sustainable?

Can a growth-chasing fashion industry ever be truly sustainable?

Although most fashion brands have laid out sustainability goals by now, one overarching objective stands in the way of reaching them: brand growth. Given that environmental issues are influencing society’s purchasing decisions more than ever, fashion brands are working to ensure that their values align with consumers’ increasingly eco-conscious perspectives. Fast-fashion companies have hastily launched β€˜planet friendly’ collections in attempts to clean up their image, mid-range brands are striving to...

By London, UK