If Gen Z drink less, why are Buzzballz booming?
The colourful cocktails known as Buzzballz have exploded in popularity over the past few years, appealing mostly to Gen Z. Not without controversy, these pre-mixed drinks run counter to research suggesting young people are consuming less alcohol. So, what does it all mean? If you’re under the age of 25,...
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entry level: error 404 + YouTube runs cinema
they’ll still need us to run the AIs, right? By the time you have five years’ experience for that entry level job, AI might just render it obsolete anyway. It’s no secret that companies are looking to automate admin roles in the near future. An algorithm isn’t going to book two weeks...
gen z obsessed with obsession + murdoch guns for new media
so… that was fucking mental I’m a little late to the party, but last night I went to see Obsession. My God, am I glad I did. It edges out both It Follows and Weapons for me as far as modern high-concept horror goes, and sits comfy amongst Blumhouse’s very best. It...
Wait…is everything a stealth marketing campaign?
An investigation by Vulture has claimed that underground agencies, often living on closed platforms like Discord, are paying ordinary people to post clips and create artificial hype around everything from Justin Bieber to skincare brands. Is every trend and social media conversation secretly being manipulated by stealth marketing? What if everything you...
zebra stripe drinking + ‘chud’ the convict
from chat donations to praying for probation Is there anything greater than seeing a pal bolt awake after a boozy night out like a wobbly Nosferatu hellbent on finding anywhere appropriate to hawk their guts up? Maybe I’m just an arsehole. You might not glean the same level of sadistic pleasure...
Have Gen Z killed the corporate ladder?
Gen Z have watched their parents and older colleagues hustle, burn out, and still remain in financial turmoil. Now, with their prospects being threatened by AI, is it any wonder they’re ditching the corporate ladder entirely? Gen Z are set to (finally) kill the corporate ladder for good as they...
can ai humble itself + twitch mogging mutants
can AI stop waffling with such chest? Is there anything more irritating than getting a response from an AI chatbot that you know to be complete bollocks? Ask your shitty Alexa Echo voice assistant any question more complicated than ‘what’s the weather looking like?’ and there’s a great chance it’ll reluctantly say ‘sorry, I don’t know that.’ Ask an AI chatbot something it doesn’t know, and it’ll rustle together an ad-hoc...
AI is coming for all our jobs…yes, even yours
Last year, research predicted that AI could affect over 1 million jobs in London. Unemployment is at its highest level since 2021, and graduate vacancies have reportedly fallen by a third as employers adopt new automated tools. What are Gen Z supposed to do? New data suggests that AI is continuing to impact job markets around the world, with Gen Z entry roles taking a particularly hard hit. According to the...
plague cruise + mj fanaticism
couldn’t moor, two stars If this was a monster or outbreak movie, it would only end one way. Just stay well out of range of Trump’s missile capabilities. If you were unaware, a luxury cruise is currently hovering around Cape Verde unable to moor due to the rare and deadly virus spreading on board. The MV Hondius had hosted 149 passengers from 23 countries, three of whom have now died with...
How Euphoria’s return left its Gen Z resonance behind
Euphoria was once a fever dream of Gen Z adolescence, but the show’s adult era has swapped emotional chaos for sex, money, male approval and little else. Has it finally lost all resonance with the generation it’s trying to portray? People loved Euphoria in 2019, but it was pushing it in terms of relatability back then. The teenage squabbles over drugs, toxic relationships, and spiralling self-destruction weren’t exactly normal, but the...
