Why Gen Z is rejecting perfection (and Steven Bartlett)
Self-proclaimed business mogul Steven Bartlett has faced ridicule in recent weeks for lamenting his decision to have several glasses of wine. It’s a sign that Gen Z and social media might be starting to reject perfectionism and over-optimising everything. Picture this: you’ve just finished a six-hour ultramarathon, wolfed down your...
Current in Newsletters
viral loneliness + dating for self-improvement
Recharge your social battery, and your TikTok ring light. Here I am playing games and napping like a dumbass, when I could be going viral. I always associated alone time with being alone: drinking tea, watching Peep Show for the 1000th time, resisting Pornhub. Nothing about wearing cheap pyjama bottoms or wolfing...
If Gen Z drink less, why are Buzzballz booming?
The colourful cocktails known as Buzzballz have exploded in popularity over the past few years, appealing mostly to Gen Z. Not without controversy, these pre-mixed drinks run counter to research suggesting young people are consuming less alcohol. So, what does it all mean? If you’re under the age of 25,...
entry level: error 404 + YouTube runs cinema
they’ll still need us to run the AIs, right? By the time you have five years’ experience for that entry level job, AI might just render it obsolete anyway. It’s no secret that companies are looking to automate admin roles in the near future. An algorithm isn’t going to book two weeks...
gen z obsessed with obsession + murdoch guns for new media
so… that was fucking mental I’m a little late to the party, but last night I went to see Obsession. My God, am I glad I did. It edges out both It Follows and Weapons for me as far as modern high-concept horror goes, and sits comfy amongst Blumhouse’s very best. It...
Wait…is everything a stealth marketing campaign?
An investigation by Vulture has claimed that underground agencies, often living on closed platforms like Discord, are paying ordinary people to post clips and create artificial hype around everything from Justin Bieber to skincare brands. Is every trend and social media conversation secretly being manipulated by stealth marketing? What if everything you...
zebra stripe drinking + ‘chud’ the convict
from chat donations to praying for probation Is there anything greater than seeing a pal bolt awake after a boozy night out like a wobbly Nosferatu hellbent on finding anywhere appropriate to hawk their guts up? Maybe I’m just an arsehole. You might not glean the same level of sadistic pleasure from it, but you’ve almost certainly borne witness to it. Reckless abandon and the ensuing anatomical punishment, that’s the rite...
Have Gen Z killed the corporate ladder?
Gen Z have watched their parents and older colleagues hustle, burn out, and still remain in financial turmoil. Now, with their prospects being threatened by AI, is it any wonder they’re ditching the corporate ladder entirely? Gen Z are set to (finally) kill the corporate ladder for good as they steadily enter the modern workforce, according to recent data. Research has shown that young people are increasingly becoming disillusioned with conventional,...
can ai humble itself + twitch mogging mutants
can AI stop waffling with such chest? Is there anything more irritating than getting a response from an AI chatbot that you know to be complete bollocks? Ask your shitty Alexa Echo voice assistant any question more complicated than ‘what’s the weather looking like?’ and there’s a great chance it’ll reluctantly say ‘sorry, I don’t know that.’ Ask an AI chatbot something it doesn’t know, and it’ll rustle together an ad-hoc...
AI is coming for all our jobs…yes, even yours
Last year, research predicted that AI could affect over 1 million jobs in London. Unemployment is at its highest level since 2021, and graduate vacancies have reportedly fallen by a third as employers adopt new automated tools. What are Gen Z supposed to do? New data suggests that AI is continuing to impact job markets around the world, with Gen Z entry roles taking a particularly hard hit. According to the...


























