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Exploring Gen Z’s love of horoscopes

Exploring Gen Z’s love of horoscopes

From Aristotle to A-listers, astrology has been popular for centuries. Gen Z is particularly obsessed, with star signs playing a major role in how they interact on social media. Whether you believe in the power of the Zodiac or not, star signs have been in magazines since 1930, when the Sunday Express printed a birth horoscope for Princess Margaret Rose on August 24. Those of you who can...

By Manchester, UK
Has being a ‘roadman’ finally gone out of fashion?

Has being a ‘roadman’ finally gone out of fashion?

It’s 2024… ‘low them tings there People, especially kids, will adopt what’s deemed to be fashionable. Thankfully, the ‘chav’ to ‘roadman’ arc appears to be on its last legs in England. Growing up in south London in the noughties was incredibly fun. Your mates were always out after school on bikes or playing football. We’d knock on each other's doors – and the odd stranger’s door – grab sweets, share a...

By London, UK
Are cigarettes on trend again?

Are cigarettes on trend again?

Amid the resurgence of smoking among celebrities and influencers, a recent study shows that 57 per cent of young people think it’s fashionable, despite the risks being so well-known. Of every trend to make a comeback, smoking was an unlikely contender. It’s 2024, after all, the year that saw efforts to address nicotine addiction take centre stage. In the UK, Labour has banned disposable vapes and

Is ‘little treat’ culture sabotaging your financial future?

Is ‘little treat’ culture sabotaging your financial future?

Coping with the stressors of everyday life isn't easy, but is rewarding ourselves with a little treat anytime we complete a task really necessary? In recent years, a tantalising trend has taken hold of the internet. It's been celebrated on TikTok, showcased in memes, and glorified in comfortingly relatable social media posts. I'm talking about ‘little treat’ culture, whose message is simple: go on, buy yourself a little something nice! Perhaps a...

By London, UK