Who doesn’t love a little healthy competition? Jack Dorsey, who is partly responsible for Twitter’s rise to success, has now launched a new platform called Bluesky. It’s aimed at competing with Twitter, under Elon Musk.
Twitter has been nothing short of a mess since Elon Musk took over as CEO in October of last year.
From the iconic bluebird symbol being switched to the Dogecoin Shiba Inu for a week, to millions of people reporting that Elon Musk had boosted his own tweets on their timelines, to confusion and outrage over blue tick verification fees… avid users of the bird app have been through a lot lately.
As Twitter’s future continues to hang in the balance – some believe we’re already near the end, mind – it’s been announced that Jack Dorsey, Twitter’s co-founder, has launched a completely independent alternative to the app.
Named Bluesky, the platform has already seen journalists, politicians, and other famous figures flock to join. It’s been downloaded 375,000 times since February and there are well over one million potential members waiting to be approved.
If you’re over Elon’s Twitter as we know it, I bear some bad news. For now, Bluesky is running on an invite-only basis, with account verification times for those invited by current users taking up to a week to be cleared.
This is likely due to the fact that Bluesky is still operating in beta mode. It can’t yet keep up with the user capacity boasted by reigning tech giants like Meta (including Instagram) and Twitter.
But with the brain responsible for catapulting Twitter into a mammoth-like force in charge, it wouldn’t be ambitious to anticipate Bluesky being up and running at full speed in no time.