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YouTube launches #WomenofYouTube mentorships for Shorts creators

YouTube launches #WomenofYouTube mentorships for Shorts creators

YouTube has announced a new #WomenofYouTube mentorship program which will foster collaboration between female creators on the platform’s Shorts feature. As we celebrate Women’s History Month, YouTube is looking ahead to the future and ways in which it can further elevate its female creator base. At the forefront of this mission is a new #WomenofYouTube mentorship program, which will become a key pillar for the next phase of Stories. This community-based...

By London, UK
Spotify testing freemium e-learning video courses

Spotify testing freemium e-learning video courses

E-learning video courses are Spotify’s next offering as the service pushes for better subscriber retention and growth. Third parties like Skillshare and BBC Maestro are on board and a freemium model will generate new revenue – if people take to the idea. Remember when Spotify was purely a music streaming service? Those days are well and truly done. Diversifying business is the name of the game for Daniel Ek and co....

By London, UK
Spotify begins rolling out music videos feature

Spotify begins rolling out music videos feature

While it appeared Spotify had laid its hat on short-form video, the music service will now begin to roll out full music videos on the app across the coming months. Is this the beginning of the end for the looping Canvas videos everyone disables to save their battery life? In a surprising pivot towards long-form video content, Spotify has rolled out an in-app feature that will allow users to watch full...

By London, UK
Is a TikTok ban coming to the US?

Is a TikTok ban coming to the US?

A proposed ban on TikTok is making the rounds in Congress, garnering support from young people and policymakers alike.  ‘If they pass it, I’ll sign it,’ said President Joe Biden on Friday. But what exactly does the ban entail?   From the moment TikTok rose to widespread popularity, US government officials have worried about the risk the app poses to data security. As a result, a potential ban on the Chinese-owned...

By London, UK