The top five social media trends of 2020
As we move into a crucial decade for social responsibility, it’s likely that we’ll see more online branding emphasise green initiatives and sustainable business practices. Likes and follower counts are set to become less important too. It’s no secret that social media usage changes year to year. As new...
Current in Social
How TikTok finally broke the mainstream
No longer just the cringy content hub for lip syncing videos, TikTok has finally been embraced by celebrities, YouTubers, and the masses alike, but how did we get here? As a twenty-something who grew up with Snapchat, Instagram, and the trash heap that is the Facebook news feed, I was...
Popular Gen Z shopping app Dote ghosts brands, influencers, and users
Dote, a shopping app once praised for being ‘Gen Z’s dream mall,’ is ghosting its brands, influencers, and users as it quietly tries to fall off the radar. Remember last year’s Dote scandal when the app was seriously criticised for discriminating against people of colour both on social media and...
Facebook tests cross-posting stories to Instagram
Some users can now share stories from Facebook on Instagram, as Zuckerberg’s tech titan tests out new merging features. Let’s be honest, who uses Facebook stories? Aside from dodgy advertisements and small announcements from bands and artists, very few of us ever post anything personal on them. This is not...
Facebook adds new 3D feature for any image
The new option allows depth to be simulated on any static image, so you no longer need a fancy high-end camera to light up your posts. If you’ve ever seen a 3D post from your friends on Facebook and felt an uncontrollable surge of envy, then fret no longer....
Nokia CEO Rajeev Suri to step down, leaving doubts over 5G
The famous telecommunications company’s investment into 5G still remains uncertain, as its current CEO is to be replaced by Pekka Lundmark in September. It was once hard to believe that Nokia could ever be in a position of financial struggle. Only twenty years ago, nearly every handheld mobile phone...
LinkedIn to test stories feature over next few months
Remember the meme that everything will eventually include the stories feature? Well, that reality is finally upon us - even LinkedIn is throwing its hat into the ring. Stories originally began as a novel feature on Snapchat. The idea that you could post exclusive content that was viewable at any time for a limited time was oddly appealing. It helped us document our days easier, be public and private...
Instagram rolls out new follower interaction feature
Ever wondered who you interact with least online? Looking for a cheat sheet for who to unfollow? Instagram’s got you covered. We’ve all joked about the idea of being able to see who looks at our social media profiles the most. It’s a proposition that provokes feelings of curiosity and terror in equal measure. Everyone wants to know who’s checking their pages out, but nobody wants others to know who they’ve been...
YouTube bags rights to all Activision E-sports
As if it wasn’t big enough already, YouTube has just nabbed the rights to all Activision e-sports events including Call of Duty and Overwatch. Over the weekend YouTube secured its first major coup of 2020. The video sharing mecca revealed it’s signed an exclusive partnership with Activision meaning all e-sports tourneys will now be hosted on YouTube for the foreseeable future – including two of the...
Snapchat and TikTok investing in deep fake tech
Both Snapchat and TikTok have been making progress with their own pursuits of deep fake technology, for better or worse. It looks like deep fake tech could soon become much more than just an obscure practice for computer nerds. According to SocialMediaToday, Snapchat has bought the start-up company AI Factory for $166 million this week, while TikTok is rumoured to be working on a deep fake filter...
