Tiffany & Co. taps into hypebeast culture with Supreme collab
The luxury jewellery and homeware brand is looking to expand its consumer market beyond Upper East Side dwellers and soon-to-be-engaged Millennials this fall. When you think of Tiffany & Co., you’re likely to think of the dainty, classic, minimal aesthetic of the 1960s, emulated most famously by Audrey Hepburn. The brand...
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Can livestream shopping survive in a post-lockdown world?
Early excitement about the potential of livestream shopping in the West is dwindling. Can the industry really take off now that the high street has opened up? During the pandemic, Western brands began experimenting with livestream shopping, a technology that contributed $4.4 billion USD to China’s economy in 2018. Lockdown or...
How can the UK reduce its levels of textile pollution?
The UK is the fourth biggest textile polluter in Europe, sending 350 million kilograms of wearable clothes to landfill every year. But a recent documentary highlights that fashion designers, textile makers, and consumers could come together to change that forever. ‘Our current consumption of clothing and trends is shaped by...
Psychedelics are on course to be a catalyst for mass mental health
Poised to be the hottest new therapeutics since Prozac, psychedelics have come a long way since their hallucinogenic hippy heyday. Last year, upon discovering that a growing number of scientists had begun asking whether mind-altering drugs such as DMT, magic mushrooms, and LSD could help treat trauma, addiction, and depression,...
Why has Lush decided to quit social media?
The cosmetics brand is deactivating four of its accounts until platforms ‘take action to provide a safer environment’ for users. In an increasingly connected world, the idea of a leading company quitting social media seems unthinkable. Alas, just this week, British cosmetics brand Lush announced its decision to quit Facebook, Instagram,...
H&M’s latest collection embodies sustainable glam
Made using a plethora of recycled and recyclable materials, Innovation Circular Design Story celebrates two themes: eco-friendliness and joy. Given that the majority of us spent the 2020 Christmas period indoors, it’s likely you’re looking forward to celebrating without lockdown restrictions this time around. If you’re gearing up to ditch...
Italian brand Candiani is making fully biodegradable denim
In terms of environmental impact, most jeans are on par with clothing made from plastics. One European denim supplier is changing this, and you might be pleased to find that you own a pair of their jeans already. You’re likely aware that one of the most environmentally taxing industries is fashion, with clothing production responsible for 10 percent of all greenhouse emissions. And while decent quality jeans can last for years,...
Paris Fashion Week highlights industry disparity with Gen Z
As fashion looks backwards, Gen Z turn toward a future of change. Paris Fashion Week highlights the growing differences between the two. Paris Fashion Week kicked off last week in a whirlwind of retrospection. From Miu Miu hailing the return of the ultra mini skirt, to Chanel’s flirty homage to the 90’s, the French capital was abuzz with nostalgia. But many of fashion’s reruns highlighted the growing distance between luxury retail...
Relaxed attitudes towards cosmetic procedures are dangerous
Cosmetic surgeries have become commonplace in our society, but even non-evasive procedures are never without risk. What can we learn about self-acceptance from one top model’s botched experience? The year is 2021, and you’d be hard pressed to find a celebrity who hasn’t undergone a nose job, brow lift, or sculpted their face with derma filler even slightly. In terms of body modification, female rappers and others in the spotlight have...
Hijabi ex-model Halima Aden to address modest fashion’s diversity problem
Aden denounced modelling last year, but her latest decision to work in modest fashion sheds fresh light on an immutable industry. Halima Aden, the first hijabi to grace the cover of Sports Illustrated, defiantly quit modelling last November. In the wake of her career change, she is now turning her sights to the roots of fashion’s diversity issues. Aden plans to design clothes for the Turkish brand Modanisa, one of the...
