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Could sustainability make a bigger impact at next year’s Fashion Week?

Could sustainability make a bigger impact at next year’s Fashion Week?

Although the fashion industry is not blind to the worsening climate crisis, only a handful of designers have shown serious commitment to utilising sustainable materials in their collections. From next year, things could look quite different. According to CFDA reports, New York Fashion Week emits around 48,000 metric tons of carbon dioxide per event. As soon as this information was made public, demands flew in for London, Paris, Milan -...

By London, UK
The sustainability potential of Bella Hadid’s Coperni moment

The sustainability potential of Bella Hadid’s Coperni moment

Proving just how far fashion’s relationship with tech has come in recent years, a viral video of Bella Hadid being sprayed into a dress marks the next step in environmentally-friendly fabrics. For the last few weeks, as models have sauntered down runways in the fashion capitals of the world, online commentary about the offerings presented by designers both burgeoning and iconic has been rife. From criticism towards Kanye’s controversial ‘White Lives...

By London, UK
The resale market is fast fashion’s latest greenwashing ploy

The resale market is fast fashion’s latest greenwashing ploy

We’ve a long way to go before the fashion industry can be deemed sustainable. Is the option to resell our fast fashion items back to retailers a step in the right direction or a novel way for business as usual to continue behind the scenes? Buying second-hand clothing has never been easier or more common. Depop, Vinted, and more recently, eBay, have soared in popularity for providing users with a seamless,...

By London, UK
The Love Island to fast-fashion influencer pipeline is far from over

The Love Island to fast-fashion influencer pipeline is far from over

This summer, the UK’s favourite reality dating programme clothed its stars in second-hand threads from eBay to promote circular fashion. But following their exit from the villa, contestants have already secured record-breaking deals with fast-fashion companies. Love Island season presents the opportunity to witness good-looking people argue, neck each other, and regurgitate lines like ‘you’re my type on paper’ on national television while wearing multiple outfits a day – all...

By London, UK