#HomeCouture is the fabulously extra DIY trend making waves on the web right now
Turning bed sheets into Balenciaga is the new trend taking over Instagram at the moment, providing some much-needed comic relief amidst the global pandemic. As the world comes to terms with the fact that staying indoors has become our reality for the foreseeable future, more and more people are taking to social...
Current in Fashion + Beauty
When worlds collide: Style and Beauty, meet TikTok
Acknowledging that Gen Z remains stuck indoors with nothing to do besides attend Zoom classes at the moment, fashion influencers, makeup artists, and style and beauty brands have begun to up their content investments on the hugely popular video-sharing platform. Ah, TikTok. The video-sharing platform that’s been absolutely dominating the...
The influencer telling women to dump their boyfriends
Florence Given is the 20-year-old illustrator combining fashion with feminism, her tote bags and slogan t-shirts fast becoming some of the most wanted items on Insta. At just 20 years old, Florence Given has amassed a whopping 315,000 followers on Instagram and has celebrities obsessing over her quirky designs. The...
The sustainable footwear revolution has begun, here are five brands leading the way
From eco-friendly sneakers to vegan heels, here's a list of five brands that Thred considers the best names in sustainable footwear right now. With shoes being one of the most wasteful retail items to produce, it makes sense that footwear brands would want to start thinking more sustainably given our...
Designer face masks and cancelled shows: fashion in the time of Coronavirus
Although Coronavirus did not succeed in shutting down the final week of 2020’s autumn shows, face masks and hand sanitiser were the most popular front-row accessories as concerns about the outbreak continue to rise. After the last day of Milan Fashion Week was pretty much shut down entirely due to...
The documentary exposing the beauty industry’s dark side
Beauty Laid Bare is the new documentary revealing the ugly truth about the cosmetics industry, making us all seriously rethink our makeup habits. They may be young, but Gen Z is changing the world with their activism. Once again leading the call for transformative and urgent change, Zers have turned...
Louis Vuitton’s latest campaign is made for Gen Z
Looking like something straight out of an ‘80s horror show, Louis Vuitton’s pre-fall 2020 campaign perfectly caters to Gen Z’s obsession with Stranger Things and all things vintage. The Gen Z demographic has been an especially tough nut for fashion and beauty marketers to crack, but they finally seem to be getting the hang of it. A generation of digital natives that accounts for 40% of all consumers worldwide, it’s...
Selena Gomez will cast fans in the upcoming ad campaign for her new makeup company
Selena Gomez is holding an open casting call for fans to feature in the upcoming ad campaign for her new makeup company, Rare Beauty. As if the beauty world wasn’t excited enough about the impending launch of Selena Gomez’s cosmetics brand, Rare Beauty, the Come & Get It singer has just announced that her fans will have a chance to get involved as well. Gomez is yet another celebrity to jump...
Clothes for women on the go? Meet the woman designing them
Born in Beirut, Sheryn Akiki’s clothes are for women perpetually in a rush, inspired by those in Middle Eastern conflict zones who might need to flee at a moment’s notice. A Central Saint Martins graduate and winner of the L’Oréal Professionnel Creative Award for her unique collection, Sheryn Akiki is a fashion designer focusing on women who are constantly rushing about. Drawing inspiration from those in Middle Eastern conflict zones...
A rental fashion revolution is tackling the industry’s sustainability problem
Renting an outfit is fast becoming the answer to tackling the fashion industry’s sustainability problem, offering an environmentally friendly way to dress amidst the current climate crisis. We’re all very much aware that sustainable fashion is on the rise. In the last decade, the industry has embarked upon a massively progressive period of change, ditching traditional production methods in favour of cruelty-free and eco-friendly alternatives. But you knew that already didn’t...
