Mattel’s Barbie makes another major move for inclusivity
The brand just introduced the first blind or visually impaired Barbie doll, and the internet is loving it. Representation matters, and Mattel – a brand who has long championed this belief – isn’t slowing down in their quest to make every person feel seen. The iconic toy company has once again proven its...
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Airline allows female passengers to avoid sitting with men
IndiGo is the first major airline to allow female passengers to choose the gender of those seated next to them. Is this the future of air travel? A major Indian budget airline, IndiGo, has made headlines for introducing a unique new policy. Female passengers will now be allowed to...
Lululemon’s ‘Be Planet’ campaign could land it in an EU lawsuit
The Canadian advocacy group Stand.earth has filed a legal complaint about Lululemon’s ‘Be Planet’ campaign, stating it grossly contradicts the company’s true environmental impact. Many major companies have been accused of greenwashing in recent years, but Lululemon might’ve made a big mistake by running its 'Be Planet' marketing campaign just...
Amazon sidelines speedy shipping to compete with Temu and SHEIN
The online shopping giant has been known for its Prime next day delivery service, but with Chinese competitors on the rise, Amazon is now moving to offer slower shipping for lower cost products. Would you wait longer for a new product if it cost less to buy it? Apparently, a...
This airline is adding a £60 fee to tickets to pay for sustainable fuel
Over the last few years, the aviation industry has had to come to terms with its emission problem. Sustainable aviation fuels (SAF) have been posed as a viable solution, but it looks like their cost is being passed onto consumers. Missing the days when you could find flights abroad for...
Explaining India Inc’s fear of Modi’s iron fist
The country’s corporate stalwarts are walking on eggshells as the Prime Minister’s government continues to intimidate and scrutinise those voicing dissent or critiquing its policies. Vocal corporate leaders who have expressed concerns about economic issues in India or criticised the government’s actions are facing backlash ranging from regulatory crackdowns...
New Ben & Jerry’s campaign urges everyone to level up their activism
The ultra-popular ice cream brand has been advocating for social justice since its inception. For its first ad campaign in nearly a decade, Ben & Jerry’s is encouraging consumers to join in the fight for what’s right. Pretty much everyone loves ice cream, but ice cream that stands up for what’s right in the world? Well, that’s twice as good. The globally-loved ice cream brand Ben & Jerry’s has been famous...
Newcastle United launches ‘sound shirts’ for deaf fans
As disability awareness grows, English football clubs have been working to make their grounds more inclusive. Now, Newcastle United has created ‘sound shirts’ to enhance the game day experience for its deaf fanbase. One of the best parts about attending a football match is the atmosphere inside the stadium. While watching your favourite players score goals in person can evoke real feelings of euphoria, the sound of thousands of fans cheering...
Boeing’s scandals prove why industry monopolies are problematic
Despite a slew of controversies, dangerous in-flight incidents, and two deadly plane crashes caused by faulty software, Boeing’s chokehold on the aviation industry is unlikely be relinquished. In January of this year, a Boeing plane door blew off during flight and landed in a high school teachers’ garden in Oregon, USA. Although no one on board (or the ground) was hurt, the incident terrified passengers and concerned frequent flyers, ultimately calling...
Understanding the sugar scandal in Nestlé’s baby food
Nestlé has found itself embroiled in a controversy surrounding the sugar content in its baby food products sold in lower and lower-middle income countries, including India. A recent investigation has uncovered a disturbing practice of adding sugar to infant cereals and milk, while keeping the products sugar-free in Nestlé's primary markets in Europe and the UK. The investigation, conducted by the Swiss organization Public Eye and the International Baby Food...