Lululemonβs ‘Be Planet’ campaign could land it in an EU lawsuit
The Canadian advocacy group Stand.earth has filed a legal complaint about Lululemonβs βBe Planetβ campaign, stating it grossly contradicts the companyβs true environmental impact. Many major companies have been accused of greenwashing in recent years, but Lululemon mightβve made a big mistake by running its 'Be Planet' marketing campaignΒ just...
Current in Companies
Amazon sidelines speedy shipping to compete with Temu and SHEIN
The online shopping giant has been known for its Prime next day delivery service, but with Chinese competitors on the rise, Amazon is now moving to offer slower shipping for lower cost products. Would you wait longer for a new product if it cost less to buy it? Apparently, a...
This airline is adding a Β£60 fee to tickets to pay for sustainable fuel
Over the last few years, the aviation industry has had to come to terms with its emission problem. Sustainable aviation fuels (SAF) have been posed as a viable solution, but it looks like their cost is being passed onto consumers. Missing the days when you could find flights abroad for...
Explaining India Incβs fear of Modiβs iron fist
The countryβs corporate stalwarts are walking on eggshells as the Prime Ministerβs government continues to intimidate and scrutinise those voicing dissent or critiquing its policies. Vocal corporate leaders who have expressed concerns about economic issues in India or criticised the governmentβs actions are facing backlash ranging from regulatory crackdowns...
New Ben & Jerryβs campaign urges everyone to level up their activism
The ultra-popular ice cream brand has been advocating for social justice since its inception. For its first ad campaign in nearly a decade, Ben & Jerryβs is encouraging consumers to join in the fight for whatβs right. Pretty much everyone loves ice cream, but ice cream that stands up for...
Newcastle United launches βsound shirtsβ for deaf fans
As disability awareness grows, English football clubs have been working to make their grounds more inclusive. Now, Newcastle United has created βsound shirtsβ to enhance the game day experience for its deaf fanbase. One of the best parts about attending a football match is the atmosphere inside the stadium. While watching...
Boeingβs scandals prove why industry monopolies are problematic
Despite a slew of controversies, dangerous in-flight incidents, and two deadly plane crashes caused by faulty software, Boeingβs chokehold on the aviation industry is unlikely be relinquished. In January of this year, a Boeing plane door blew off during flight and landed in a high school teachersβ garden in Oregon, USA. Although no one on board (or the ground) was hurt, the incident terrified passengers and concerned frequent flyers, ultimately calling...
Understanding the sugar scandal in NestlΓ©βs baby food
NestlΓ© has found itself embroiled in a controversy surrounding the sugar content in its baby food products sold in lower and lower-middle income countries, including India. A recent investigation has uncovered a disturbing practice of adding sugar to infant cereals and milk, while keeping the products sugar-free in NestlΓ©'s primary markets in Europe and the UK. The investigation, conducted by the Swiss organization Public Eye and the International Baby Food...
Is Bark Airβs flight service for dogs really necessary?
Bark Air is the first airline offering luxury flights for our furry friends. But theyβll cost you.Β In todayβs world, convenience tends to reign supreme. If you can afford it, anyway. Bark Air, a new airline for βΒ you guessed it β dogs, is taking our obsession with convenience to new heights. The brand launches this May, and will offer international flights for our furry friends. Routes will cover New York to London...
Opinion – McDonaldβs U-turn on Alonyal shows power of protest
The fast-food giant has decided to buy-back all 225 of its Israeli outlets. Whether progressive or performative, the move proves thereβs power in protest.Β Since October 7th 2023, McDonaldsβ global reputation has been heavily tarnished. The brandβs association with Israeli forces βΒ which was established in the public consciousness when Alonyal Ltd, the franchise which owns nearly all of McDonaldsβ Israeli outlets, provided free meals to Israeli troops βΒ has sparked international boycotts....
