Latest Stories from Jamie
why the obsession with gen z + viral auramax just dropped
lady, hear me tonight! 🎶 ‘Why you so obsessed with me?’ asked Gen Z. ‘How long you got?’ the Guardian replied. The news outlet recently wrote a comprehensive story outlining why people, particularly from the commercial world, are so obsessed with Gen Z. ‘Is there something different about people born between 1997 and 2012, or is it all just marketing nonsense and hysteria,’ the intro reads. Let’s see what expert analysis they came up...
war again + what’s with jim carrey’s face
well, that escalated quickly. That ceasefire the US apparently brokered in Gaza never materialised, and now both the US and Israel are escalating their military operations elsewhere. This week, Trump ordered pre-emptive attacks on Iran upon hearing that Israel was preparing an imminent attack on the nation. The president feared the US allyship with Israel would inevitably prompt retaliation, so opted to go on the offensive and blunt the military...
Gen Z are racking up serious debt in the UK
Gen Z are skewing data on household debt, as young buyers continue to lean significantly more on credit facilities than their elders. We’re here for a good time, not a long time. In the UK, debts are rising at their fastest pace for seven months fuelled heavily by an increase in borrowing from Gen Z. Is this young people being irresponsible? Does it speak more to economic strife in the...
social media’s landmark addiction case + first major arrest for sexual deepfakes
can they prove what we all know? The sun rises and falls, the rivers flow, and every other month Zuckerberg enters the defendant’s dock to commence lengthy court proceedings. The Meta owner has had several major run-ins with the law since Cambridge Analytica, mostly over a lax company attitude towards user privacy. However, the ongoing case now has major ramifications that could extend beyond putting the tycoon the odd billion...
Opinion – the manosphere narrative is being muddied
We’ve heard plenty about how the manosphere is radicalising young boys, but is it having as big an impact as institutions are claiming? Initially used to describe lowly incel gatherings, the term has snowballed into a loose catch-all for elements that don’t always align. Louis Theroux has a new Netflix documentary on the way for March titled Inside The Manosphere. Predictably, the promo includes cutaways of online personalities like Sneako, HStikkytokky,...
Why are people thirst trapping on LinkedIn?
LinkedIn has become an unusual breeding ground for thirst trap content. Is this peak cringe, or merely a symptom of life online in 2025? I was just looking for inspirational quotes, I swear. The social media flex is inevitable. Whether you’re looking to temporarily numb your brain on TikTok, have a quick peruse through Instagram, or look for job listings on LinkedIn, you’re all but guaranteed to stumble on people ‘thirst...
Why did Ubisoft fall off so badly?
Why has one of the noughties’ biggest gaming publishers become basically irrelevant in recent years, and is there a way back? Remember Ubisoft in its pomp? It seems strange to say now, given the publisher seems intent on lurching from one disaster to another in recent years, but at one point in time, Ubisoft could do no wrong. Creatively and commercially, it had a firm grip of the industry from 2007 up...
Discord rolls out age checks amid pressure to protect young users
All Discord users across the world will have to provide proof of age next month, or face being resigned to a ‘teen appropriate’ experience by default. Will this help Discord to finally address safety concerns regarding young users? Discord has proven notoriously hard to police, but rising pressure in recent years has prompted the platform to roll out stronger safety measures for 2026. When March rolls around, all Discord users across...
Statistics say third of Londoners suffer ‘hygiene poverty’
A third of London residents are reportedly unable to afford basic hygiene products as we enter 2026, according to stats from health charity Hygiene Bank. It’s COVID season everyone, and I know that because I currently have it for a fourth time. I can confidently state this because I’m in a privileged enough position to be able to afford the odd box of COVID tests after mortgage payments and living costs....
Instagram floods non-paid users with ads
Meta is officially trialling premier subscriptions for Instagram. Those staying on the free version are already being bombarded with ads, and many say the standard experience is being deliberately degraded. Thousands of us looking to procrastinate on Instagram this morning were halted by a new paid sign-up page. The vast majority of us who steered clear of the ‘ad-free’ tier, given Instagram has been sponsor and ad heavy in recent...
