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The new tool will allow viewers to donate to charities easily and quickly, and TikTok has promised it will match the first $10 million donated over the next month.
Stickers have become a cornerstone of social media apps, allowing for easy customisation that brings a unique flavour to your streams, stories, or video posts.
Each βstickerβ is a direct URL link to another site or page of the posterβs choice, making them an ideal option if youβre looking to get your audience into content outside of your profile. Thereβs a ton of potential to up the engagement numbers on anything you put on a sticker, too, which is probably why TikTok has just launched its new donation sticker pack.
These are available for any creator to use and will send viewers to a charity page where they can enter their details and make a donation. Charities included in the sticker pack are CDC Foundation, Meals on Wheels, the James Beard Foundation, British Red Cross, and Help Musicians if you live in the UK.
The feature is a response to the current coronavirus pandemic thatβs got the world temporarily on hold (you may have heard of it), but TikTok says this will be a permanent feature on the platform moving forward with an ever-changing list of usable charities.
