To demonstrate the ‘symbiotic relationship between humans and technology,’ models sauntered down the runway alongside robot dogs at the brand’s FW/23 show. This has sparked a polarising discourse online with some praising the move and others fearful of the future it points to.
If the name ‘Coperni’ rings a bell, it’s because the brand caused quite a stir last year with its show in Paris, during which an all-but-nude Bella Hadid was sprayed into a dress before the live audience.
Cementing Coperni’s reputation as a pioneering figure in the rapidly-advancing field of fashion and tech integration, the stunt earned co-founders Arnaud Vaillant and Sébastien Meyer international praise for their innovative approach to representing the industry’s digital transformation.
Their latest demonstration didn’t garner quite so much adoration, however.
On Friday 3rd, as part of Coperni’s commitment to making strange and dystopian connections between style and the virtual world, the brand debuted its FW/23 collection with a Black Mirror-esque extrapolation on the French fable Le Loup et l’Agneau (The Wolf and The Lamb) by Jean de La Fontaine.
Written to provide an ‘opaque moral lesson to children on the tireless extremes tyrants will go through in order to get their end of the bargain,’ Vaillant and Meyer explained that the story was used to highlight the threat of regenerative artificial intelligence and our precarious times.
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‘Unlike the original fable written in the 17th century, which raises questions relating to the balance of power between the human groups that make up society, Coperni reinterprets the story and transposes it to the year of 2023 with a positive vision of the future,’ they said.
While onlookers sat in silence, models dressed in minimalistic garb sauntered down the runway accompanied by a pack of Boston Dynamics robot dogs, the goal being to encourage people to question the theory of whether humans and technology can truly co-exist in perfect harmony.