did I just agree with Putin?
the west is falling, the future is in asia Before you freak out and think I’ve been radicalised by a raging dictator, I’m pretty sure the only thing me and Vladimir Putin truly have in common (besides us both being Libras, a commonality worth rebuking) is that I, too, believe...
Current in Newsletters
the mind-bending power of fiction + drake’s defamation denied
they not like us, your honour Hey hey hey! How’s everyone doing? It’s Tuesday and you know what that means… it’s time for another round of our newsletter ✨ We’ve got news in culture, tech, health + wellness, as well as a bit of important news to keep you up to date...
Are Gen Z social media apps sustainable long-term?
US social media startup ‘Locket’ is launching a new feature called ‘Rollcall’ that allows users to post photo dumps for up to seven days. The update is indicative of a wider Gen Z trend toward private social media feeds, but actually providing an economically-sustainable space to do this is...
How are Gen Z changing the way we socialise?
New research by Hinge, in partnership with FOOD and ON ROAD, has found that most young people prioritise one-on-one connection over everything else, suggesting that close friendships are an important part of combatting Gen Z loneliness. Anyone who’s spent time in the advertising industry knows that marketers are forever yearning...
watch your swag gap + bad bunny clap backs
plus greta thunberg's big boss moment Welcome back to another edition of our newsletter! We’ve officially entered spooky season, which is (in my humble opinion) one of the greatest times of year. 👻🎃 Eat as many candies and chocolates as you want, just don’t forget to brush ya teeth afterward or...
Analysing the Gen Z European travel boom
New research indicates that Europe’s travel boom is being spurred on by Gen Z spending, with young people most likely to splash their cash and take regular trips abroad. Is tourism immune to the cost of living crisis? New studies show that Europe is experiencing a travel boom, and Gen...
What’s causing the rise in Gen Z ‘job hugging?’
Recent studies suggest that Gen Z are now more likely to stick out a job and prioritise security, rather than job hop in the pursuit of fresh experiences and new skills. What’s causing this shift? Every month, researchers coin a new term to describe career trends among young people. Whether it’s ‘job hopping,’ ‘micro retirement,’ ‘quiet quitting,’ or anything in between, you can bet that Gen Z behaviours will continue to...
trump’s mission to destroy late-night TV + why students are ditching laptops
Hey hey hey! 👋 Welcome back to another newsletter from the common thred. Hope you’re all hanging in there this week, because we’ve got a chonky selection of stories on the agenda ahead. We’ll be discussing Trump’s war on late night TV, why science has never really been objective, unprecedented calls for a global AI laws, the students ditching their laptops, the incoming launch of NikeSKIMS, a looming two-state solution for Israel-Palestine, and more. Let...
Gen Z are getting stingy with their data
Gen Zers are making incremental life changes to ensure less private online data is handed out willy-nilly. It seems we take a ‘soft’ approach to rejecting everything now, and this is no different. It’s far from a generation-wide movement, but there are several big indicators that young people are getting fed up of Big Tech stalking our every movement. A few simple life changes, akin to kicking fresh dirt over...
a dress sewn around the world + new and dangerous kinds of fame
it's crazy out there! Well, hello there 👋 What a week it’s been since we last spoke! It’s sort of hard not to feel like the world and all its inhabitants are ripping themselves apart, huh? One thing about them tables, though… they always turn. That means some good stuff must be on the horizon very soon. That said, I’ve included some positive, interesting, developing stories in this edition of the newsletter, as it’s...





















