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Cambridge Dictionary’s word of the year is β€˜manifest’

Cambridge Dictionary’s word of the year is β€˜manifest’

Meaning β€˜dream’ or β€˜willing something into existence,’ it beat out β€˜brat’ and β€˜demure’ after a surge of celebrity-inspired popularity on social media. Clearly, 2024 was all about positive thinking. β€˜Manifest’ has been named word of the year by Cambridge Dictionary. Though it’s more than six centuries old, it’s been given new...

Exploring Gen Z’s love of horoscopes

Exploring Gen Z’s love of horoscopes

From Aristotle to A-listers, astrology has been popular for centuries. Gen Z is particularly obsessed, with star signs playing a major role in how they interact on social media. Whether you believe in the power of the Zodiac or not, star signs have been in magazines since 1930, when the Sunday ExpressΒ printed a birth horoscope for Princess Margaret Rose on August 24. Those of you who can...

By Manchester, UK
Are cigarettes on trend again?

Are cigarettes on trend again?

Amid the resurgence of smoking among celebrities and influencers, a recent study shows that 57 per cent of young people think it’s fashionable, despite the risks being so well-known. Of every trend to make a comeback, smoking was an unlikely contender. It’s 2024, after all, the year that saw efforts to address nicotine addiction take centre stage. In the UK, Labour has banned disposable vapes and

Is ‘little treat’ culture sabotaging your financial future?

Is ‘little treat’ culture sabotaging your financial future?

Coping with the stressors of everyday life isn't easy, but is rewarding ourselves with a little treat anytime we complete a task really necessary? In recent years, a tantalising trend has taken hold of the internet. It's been celebrated on TikTok, showcased in memes, and glorified in comfortingly relatable social media posts. I'm talking about β€˜little treat’ culture, whose message is simple: go on, buy yourself a little something nice! Perhaps a...

By London, UK
What is the IKEA effect and how does it apply to relationships?

What is the IKEA effect and how does it apply to relationships?

We value IKEA furniture more because we’ve invested time and energy into reading the instructions and then assembling it. This has taken on a whole new meaning online. For gamblers, the β€˜sunk cost fallacy’ might sound familiar. Defined as β€˜a reluctance to abandon a strategy or course of action because one’s invested heavily in it, even if it’s clear that abandonment would be more beneficial,’ it’s a phenomenon that sees...

By Manchester, UK