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Offset gearing up for Russian show against UMG boycott

Next month, rapper and musician Offset will perform in Russia, despite his label Universal Music Group having boycotted the country since 2022 due to the invasion of Ukraine.

Offset is gearing up to perform in Russia next month. He is scheduled to appear on stage at MTC Live Hall in Moscow on April 18th 2025.

The news was announced via his Instagram page, where he boasts 25 million followers. Tickets range anywhere between £40 and £400, and follow on from DaBaby who performed in Russia only days ago. This concert will make Offset the highest-profile act to announce a gig in Moscow since the war began with Ukraine.

Offset was one third of Migos, a trio that were active between 2008 and 2023. One member, Takeoff, was fatally shot in Texas in 2022.

All of this comes as the US relaxes its stance on Russia. The Trump Administration is potentially drafting up plans that would see Putin’s regime receive sanction reliefs. As IQ also notes, more than one hundred DJs and artists have quietly returned to performing in Russia over the last two years.

Keep in mind that Offset’s label, Universal Music Group (UMG), has boycotted Russia since the war began in 2022. He is signed to Motown Records, which is part of UMG.

In a statement three years ago, UMG said: ‘we urge an end to the violence in Ukraine as soon as possible. We are adhering to international sanctions and, along with our employees and artists, have been working with groups from a range of countries to support humanitarian relief efforts.’

As of yet, UMG has not responded to Offset’s announcement for a Russian show.

Interestingly, Offset publicly supported Kamala Harris during her campaign efforts last year, and most recently called Elon Musk ‘a racist bitch’ on Instagram after the tech giant promoted a pardon of Derek Chauvin, the police offer who killed George Floyd in 2020.

UMG’s approach to Russia was part of a wider boycott movement by Western companies that included everyone from Coca Cola to Netflix in 2022. It will be fascinating to see how organisations and brands move forward in 2025 given the White House’s sudden change of attitude toward the conflict. We could see more services return to Russia as the year progresses.

At the very least, we’re likely to see more performers return to Moscow and beyond. If the audience and money is available it is all the more likely, particularly as artists cancel shows and drop tours due to low ticket sales in the US and UK.

Judging by how big companies have done a complete 180 on diversity policies in the US since Trump’s admittance to the White House, we shouldn’t be surprised if the same happens with the Russian war. Brands and performers will nearly always go where the money is.

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