The flip phone that had 90s babies thinking they were the sh*t has been revamped for 2019, but the retail price is nothing like the good ol’ days. Hello Moto.
If you’re old enough to remember the mid-noughties, you’ll recall that either you, your parents, or siblings would at one stage have rocked a Sony Ericsson Walkman, an LG GT, or a Motorola RAZR. Now, a decade on, almost all of the smartphone’s ancestors have faded into obscurity, but Motorola are planning on making a bang with their 2019 comeback. We said goodbye to the RAZR a long time ago, now let’s say hello to the ‘razr’… what, really?
This isn’t the first time Motorola has tried to revive the iconic RAZR branding. Remember the line of super-thin Droid RAZR phones Motorola hoped would propel them into relevance back in 2011? Yeh, that flopped harder than the Blackberry Storm. Thankfully, this time around they’ve created something that feels like a true heir to the OG flip phone and it’s arrived at the perfect time. Foldable tech be all the rage atm.
This isn’t just a modern-day throwback for nostalgia’s sake either, though they’re obviously banking on it boosting razr sales. It’s very much Motorola’s first big attempt at building their own flagship smartphone to compete with, and at a push leapfrog the likes of Apple, Samsung, and Google. On the flip side (pun intended), they could be the masters of their own downfall with the pricing and a few iffy design choices.
The price of owning a high-end flip phone accessible via a ‘flicka da wrist’ is $1500 (£1165) apparently… pretty sure Chedda himself would gawp at that. Some of the features are pretty impressive though. The razr’s display is a 6.2-inch 21:9 plastic OLED ‘scuffless’ panel that folds in half across the horizontal axis.
When unfolded, there are no visible creases and the display isn’t dramatically bigger than the iPhone 11 or the Pixel 4. There’s also a second 2.7-inch glass-covered OLED display on the outside face of the phone called the ‘Quick View’, which reveals notifications, simple music shortcuts, and a unique selfie camera mode which shows a preview of the main cam while taking photos with the face down.