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Research finds that half of Gen Z want booze-free work socials

Up to half of young people want to ditch alcohol at work events. Should HR departments rethink their strategies for corporate socialising in the future? 

New data suggests that after-work drinks and corporate social events might be on the way out, at least as far as Gen Z are concerned.

Research by Diamond Interiors has found that approximately 50% of Gen Z would prefer work social events that do not involve alcohol. It is part of a wider study that calls for a rethink of office functionality and design, as Gen Z begins to shape corporate preferences in the hybrid, working-from-home era.

Offices and professional teams traditionally drink alcohol outside of work hours on special occasions or to celebrate an annual holiday. It has long been a part of corporate culture and is usually expected, particularly in the UK, where pubs are aplenty.

That could change as health-conscious Gen Zers have greater influence in big companies.

In fact, 34% of Gen Z workers who took part in the study said that their current offices ‘prevent focus,’ with 53% feeling ‘more productive at home’ due to insufficient corporate setups. Almost one-third have taken an absence due to stress, and 32% feel pressure to work outside official hours.

‘The split on alcohol-free socials […] should prompt a real conversation in HR,’ explained Rebecca Waller, Head of Design at Diamond Interiors. ‘It tells you that a significant proportion of your workforce could either be excluded from or feel uncomfortable at social events that have alcohol at their centre.’

‘Creating spaces that support different types of interaction is key,’ she continued. ‘Whether that is through more flexible breakout areas, collaborative zones, or quieter spaces, the workplace itself can play a role in shaping how people connect.’

It shouldn’t be too surprising that Gen Z are eager to ditch the booze.

As we’ve explored before, younger people are more likely to avoid pubs and alcohol and instead opt for gym memberships and running clubs. They are, on the whole, more in tune with their physical and mental health than their parents were at the same age, and have a greater self-awareness as to the risks of binge-drinking and frequent pints.

The pandemic and several years of social isolation also affected Gen Z’s appetite for boozing, a problem that is partly causing widespread closures across the UK as pubs struggle to bring new people in. It probably doesn’t help that drinks and club nights are expensive now, too. There’s less incentive to damage our health and wallets.

What might this all mean for offices? Considering new ways to socialise and team build will be essential to keep Gen Z invested in traditional workspaces. They’re not shunning them entirely, but feel a disconnect between their layout and actual, real-world needs. Perhaps the days of tipsy office chatter are behind us.

Enjoyed this? Click here for more Gen Z-related culture stories.

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