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Is AI sparking demand for natural features?

No-one can shut up about Aimee Lou Wood’s teeth. But our sudden preoccupation with ‘natural’ faces says more about our propensity to reject them. 

Aimee Lou Wood has lovely teeth. Not perfectly symmetrical, not blindingly white, not sculpted into identical rectangles, but lovely, human teeth. And yet, since the actor appeared in the latest season of The White Lotus, her mouth has become the subject of feverish online debate, scrutinised in think-pieces, and exalted as a defiant statement against Hollywood’s obsession with orthodontic perfection.

The fixation is curious, but not entirely surprising. After years of digitally fine-tuning, surgically refining, and filtering the life out of human faces, we seem to have entered the backlash era – one in which ‘natural’ features are suddenly in vogue again. Or, at the very least, worthy of adulatory discourse.

Wood has been dubbed a patron saint of ‘real’ beauty, the counterpoint to AI-driven, algorithmically perfect faces that flood our feeds. But this newfound obsession with natural features is already doing overtime, and I would argue it says more about our societal aptitude for aesthetic nit-picking than anything else.

Since ancient man first became self-aware, our perception of beauty has always been complicated. But the digital age has warped it beyond recognition. Cultural choices, aesthetic standards and improved healthcare have all churned out phenomenons as bizarre as the next – just look at ‘iPhone face’. We’ve become so accustomed to editing our appearance that a completely normal set of teeth has us penning existential essays about the human experience.

Sophie Gilbert, cultural reporter at The Atlantic, suggests this back-pedalling is the result of AI-induced body dysmorphia. ‘Lately, I’ve been finding myself more and more unsettled by digital faces tweaked and pixelated into odd perfection and real bodies buffed and whittled down into obscene angularity – women who look less like flesh-and-blood beings than porcelain ornaments,’ she writes.

For years, the prevailing ideal was a hyper-symmetrical, hyper-smoothed, highly augmented face – the kind that sat at the intersection of Instagram Face and the uncanny valley. But now that AI can generate these ‘perfect’ features in seconds, the value of a meticulously FaceTuned or surgically optimized visage has plummeted. It’s no longer aspirational; it’s cliché. And so, as the pendulum swings, a new ideal emerges in opposition: the ‘authentic’ face.

But what does that even mean? The digital age has conditioned us to distrust what we see, and our relationship with beauty has never been more contradictory.

‘The writer Daphne Merkin once observed that in reality, we find imperfection enchanting because we recognize ‘that behind the visceral image lies an internal life,’ reflects Gilbert. ‘Which, I’d wager, is why the wonky smiles of Wood and Le Bon are so compelling in this moment: They assert the intangible beauty of having a soul.’

But the same culture that put Wood’s smile on a pedestal will also dissect it under a microscope. Are her teeth part of some calculated PR move? Does her ostensible ‘normality’ conceal an entitled, out-of-touch Hollywood star? This is the modern beauty paradox: the moment we celebrate something, we also start dismantling it.

It’s not the first time a ‘real’ beauty moment has been fetishized, and it won’t be the last. In the late 2000s, the Kate Moss-led heroin-chic aesthetic gave way to the Brazilian bombshell era, which was then eclipsed by the Kardashian-Jenner sculpted look, which is now being replaced by some nebulous return to ‘relatable’ beauty (a thinly veiled excuse to start celebrating uber-slim, Western features again).

The rise of AI-generated faces hasn’t just influenced beauty standards – it’s ultimately made our obsession with them even more erratic. When I scrolled past the fifth article fawning over Wood’s teeth I felt myself cringe – I knew this much attention on any of my own body parts would make me feel uncomfortable. Ironically, it’s not dissimilar to the critical gaze those same articles were besmirching; the gaze placed on women who gain an ounce of weight, or have lip filler, or get pregnant.

It seems I wasn’t alone. Wood has since said that all the fixation on her teeth has left her feeling ‘a bit sad.’ You and me both, hun.

‘It makes me really happy that it’s symbolising rebellion and freedom, but there’s a limit,’ she said. ‘The whole conversation is just about my teeth, and it makes me a bit sad because I’m not getting to talk about my work.’

And as Wood aptly points out, it’s most often women who bear the brunt of this chaotic beauty microscope. ‘I don’t know if it was a man would we be talking about it this much?’

The reverence for ‘real’ beauty is never just admiration – it’s always a prelude to dissection.

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