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PrettyLittleThing’s ‘quiet luxury’ rebrand is confusing consumers

PrettyLittleThing’s ‘quiet luxury’ rebrand is confusing consumers

The brand known for its bubblegum pink unicorn aesthetic is adopting a more grown-up look as it claims to be moving ‘away from fast fashion’. But will its products and practices live up to its new image? It’s the brand millions of us bought as students with little disposable income, before we truly understood the social and environmental impact of the fast fashion industry. It’s PrettyLittleThing (PLT). Founded in 2012, PLT...

By London, UK
The Louvre’s first-ever fashion exhibition is arriving next month

The Louvre’s first-ever fashion exhibition is arriving next month

It may have taken 231 years, but Paris’ iconic Louvre Museum is finally hosting its first-ever fashion exhibition this March. The Louvre in Paris is one of the world's most famous museums, boasting a collection of over 600,000 objects of which 35,000 are artworks. Visiting each of the museum’s 400 rooms is estimated to require 18 eight-hour visits – that is, if you were to only stop and admire each installation...

By London, UK
What are the hidden meanings of First Ladies’ inaugural outfits?

What are the hidden meanings of First Ladies’ inaugural outfits?

In light of US President Trump’s recent inauguration, let’s review the history of First Ladies inaugurations outfits and what they really foreshadowed about their partners’ presidencies. Between seventy-three and seventy-nine days after a presidential election a president-elect takes the presidential oath of office, otherwise known as their inauguration. This is a massive political event in the US and globally with big politicians, activists, and the general public all tuning in. Although all...

By London, UK
Opinion – social media is stifling our style and individuality

Opinion – social media is stifling our style and individuality

We now live in a time where the term ‘microtrend’ doesn’t suffice to describe the short lifespan of social media trends. ‘New year, new us’ right? And with that, new conversations online about how we’ll improve our unique style and find our identities this year.  But are we truly trying to find ourselves? The rise of social media has had a profound impact on people and their individuality,  raising concerns about the...

By Benito Juarez, Mexico