Gen Z has a love affair with digital nomadism
Welcome to the latest edition of The Gen Zer. This week’s newsletter delves into Gen Z's relatively newfound obsession with digital nomadism and quitting traditional corporate pathways. I’d be lying if I said I don’t fantasise about quitting my corporate job at least once a day. It’s February. It’s cold. It’s...
Current in The Gen Zer
Why are Gen Z favouring dictatorships?
Welcome to the latest edition of The Gen Zer. This week, we look at the concerning approval of authoritarianism amongst young people and what it might mean for our future political spectrum. Plus, we dive into ‘micro-retirement,’ the power of language, and why Gen Z are all about spirituality. A...
Gen Z and the age of experiential marketing
Welcome to the latest edition of The Gen Zer. This week, we take a look at how brands are creating unique experiences to appeal to younger demographics. Plus, TikTok hosts a Trump inauguration party for influencers and new studies suggest Gen Z are burnt out at work. As any digital content manager...
A new generation is here
Welcome to the latest edition of The Gen Zer. This week’s newsletter is a quick guide to the generations, including the newest entrants to the scene. We also take a look at the pros of partying, the rise of ‘neijuan,’ and Gen Z’s surprising changing attitudes to work. Last week, the...
Gen Z in 2024
looking back & looking ahead Happy new year from all of us at Thred Media! As my colleague Jessica Byrne recently mentioned in our sister publication the common thred, 2024...
The 2025 trends are here
Pinterest Predicts comes around for another year Welcome to the latest edition of The Gen Zer. This week we discuss the trends in travel, fashion and everything else that we might be seeing in 2025. We also discuss digital cameras, crypto and the joy of second-hand gifts. Read on for more! For...
Gen Z are nostalgic
it’s a nostalgia time of year Welcome to the latest edition of The Gen Zer. This week we discuss nostalgia and why Gen Z are down bad with it — particularly as the holidays approach. We also look at the four-day working week, board game clubs and more. Read on! You would think that the younger generations look to the future, whilst the older ones look to the past. Nostalgia, you might...
Is dating forever transformed?
Bumble seems to think so Welcome to the latest edition of The Gen Zer. This week, we’re diving into the notable ways in which social media has changed young people’s approach to relationships and what the apps are doing to adapt. We also take a look at Gen Z’s dangerous quest for gains, holiday spending habits, and more… It may well be cuffing season, but single Gen Zers aren’t fussed about finding...
It really is that damn phone
the thing that shaped Gen Z the most
Welcome to the latest edition of The Gen Zer. This week we’re taking a deep dive into how phone use has affected young people and what we should be doing about it now. Read on below . . .
Over the past few months there has been an explosion of articles on how phones are affecting young people, spurred in part by
Gen Z’s winter arc
tis the season for... wellness? Welcome to the latest edition of The Gen Zer. This week, we look into a new winter trend focusing on wellness and self-improvement. We also take a look at the latest Gen Z news from around the web this week, from media bros to what we want for Christmas. It’s a little less than two months until January 1st. Most of us probably haven’t begun thinking about...
