Why are dating apps struggling to connect with Gen Z?
The big dating apps like Tinder, Bumble and Hinge are trying to reinvent themselves in order to keep Gen Z audiences engaged. Why are young people ditching the apps? Nearly every Gen Zer has a story about dating apps, unless you’re one of the lucky few who’ve never had an...
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sydney sweeney’s jeans* + football’s big rebrand
*...genes? What’s gooooood everybody? 👋 Hope this week is treating you well so far. The summer weather has all but abandoned us here in London, so hopefully you’re getting a bit more sunshine wherever you may be reading from in the world. In true Tuesday fashion, we’ve got a newsletter chocked full...
the endless battle to conquer my fears
Whether it’s doing something relatively mundane like boarding a flight, or delving into the existential dread of getting older, my life is a constant battle to not let anxiety win. Now that I’m nearly thirty (gasp), I’m being invited to weddings, stag dos, the lot. My first ever stag is in...
Why are Gen Z embracing the Y2K nostalgia wave?
The thirst for 90s and Y2K fashion is seemingly never-ending, with Gen Z fully embracing the digital cosiness of yesterday’s tech and style. What is it about this era that attracts young people more than others? If you’re an older Gen Z like me, you probably remember some of the...
the visible power of positive thinking + how humans will look in 20 years
the future of humanity is science-driven Hello and welcome back to another newsletter from the common thred! 💫 With the world hyper-focused on football transfer news, the Coldplay concert cheating scandal, and other genuinely grim world developments, I thought it might be nice to use this edition to focus on exciting...
when AI becomes conscious + why men should decenter women
asked chatGPT to make a self portrait Hey hey hey 🥰 Welcome back to another juicy Tuesday newsletter. It’s a pleasure to have you with us! There’s a lot of ground to cover today, so whether your interest is in culture, tech, health, or politics - there’s something for you here. From...
Explaining the great Gen Z booze renaissance
The latest surveys and economic reports suggest that Gen Z are returning to booze and buying drinks. What’s causing young people to increase their alcohol intake amidst all their health-conscious habits? New studies this week seem to suggest that Gen Z are back on the booze and buying alcohol significantly more than they used to. That’s despite all the chitter-chatter by marketers in recent years that young people are a ‘health-conscious’...
is the age of celebrity worship coming to a close?
Over the past decade, we’ve seen the idealism of celebrity and wealth come crashing down in numerous scandals and legal disputes. With more of us financially struggling than ever, and with unrest steadily growing across the globe, are we finally shedding the idea that celebrities know any better than us? Last week, Sean ‘Diddy’ Combs was found guilty of two separate incidents of transporting former girlfriends to engage in prostitution...
the return of drake + ICE agents in disguise
filling you in on everything you missed What’s gooooood, family! 👋 It’s that time of week again - a lovely Tuesday in London, I should add - and we’re back with another fantastic (and thicc) newsletter touching on all the news, insights, research, and stories from the last week you won’t want to miss. From learning to relinquish control in life, why ICE agents should be forced to show their faces, how...
Gen Z is radically transforming the events space
Welcome to the latest edition of The Gen Zer. This week’s newsletter is an exploration of how the events sector is being transformed by a new generation with new and novel demands. From niche interests to activity-based meet ups, affordable alternatives and silent events… the scene may never be the same (and that’s a good thing!). Over the last five years, event organisers went from being forced to move their operations...
