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Wellness culture has us training for pregnancy

Wellness culture has us training for pregnancy

Overzealous women are preparing for motherhood like it’s a marathon.  The wellness girlies have become wellness mothers. Our societal love-affair with anything self-optimising, be it an overpriced supplement or a cyborg-adjacent beauty tool, has infiltrated the minefield of motherhood – particularly for first-time parents. Social media is window dressing for the global wellness industry, which now boasts a $6.8 trillion+ valuation. Influencers sell us their spotless morning routines and plates of...

By Brighton, UK
A definitive guide to surviving January

A definitive guide to surviving January

Spoiler alert: it doesn’t involve resolutions. It’s that time of year again: the start of a new one. A fresh twelve months lie before us, promising nothing except the unexpected. If there’s one thing I’ve learned after twenty-nine Januarys, it’s that you can make plans all you like. The universe will still find a way to laugh. Which makes the annual ritual of New Year’s resolutions feel particularly absurd. Perhaps to...

By Brighton, UK
Opinion – the rise of carnivorous women says plenty about diet culture

Opinion – the rise of carnivorous women says plenty about diet culture

Women joining the carnivore trend might look like a rebellion against diet culture, but the motivations, the messaging, and the results people chase still fall along familiar gender lines. In his New York Times piece about ‘the Men Who Eat Meat’, Steven Kurutz prefaces his exploration into the carnivorous diet trend by contrasting it with ‘Girl Dinner’. In case you missed it, the internet trend involves women documenting themselves curating...

By Manchester, UK
Should ‘work-life harmony’ replace ‘work-life balance’ as a lifestyle goal?

Should ‘work-life harmony’ replace ‘work-life balance’ as a lifestyle goal?

A modern twist on work-life balance encourages a more ‘realistic’ and fluid approach to juggling our daily commitments. From the moment we start working, the question of balancing that work with our personal commitments becomes a lifelong fixation. And as modern capitalism demands more labour, time, and skills for comparatively less compensation, the chasm between our work and non-work selves seems only to grow. Navigating that gap feels impossible for many...

By Brighton, UK