Opinion – the concept of ‘clean’ beauty is a myth
The ‘clean beauty’ industry has boomed in the past few years, and continues to rise as consumers prioritise ‘non-toxic’ and ‘chemical-free’ formulas. But if our bodies are composed of chemicals, why do we avoid them in our skincare? Nowadays, the words ‘clean’ and ‘beauty’ seem entirely synonymous with one another. TikTok has seen the rise of the ‘clean girl’ trend, whose proprietors are slicking back their hair, combing their brows,...
