Being tucked up inside all day has given new opportunities for artists to create music and get their careers off the ground, while quarantine playlists are booming.
Coronavirus has had an enormous impact on nearly every country across the globe. Theatres are shut, restaurants are closing down, even entire airlines are having to go into administration and ask for government help. One industry that’s managing to keep itself alive and well, however, is music streaming.
It makes sense given the bizarre circumstances we’ve all found ourselves in. We’re all at home, either binge watching Netflix shows or listening to Spotify playlists on repeat, and all of this new music consumption has changed our habits considerably. Some artists are hopping onto the potential this brings with it, including Tyga and Curtis Roach, while DJs and gig organisers are setting up live stream events to keep the party rolling.
So, here’s all the ways in which Coronavirus is changing the way Gen Z are checking out new music and listening to their favourite artists. And, just for the record, the new single ‘Bored in the House’ slaps.
Artists such as Curtis Roach are finding mainstream success through TikTok
I’m sure you’ve probably seen the TikToks by now – celebrities and smaller users alike are creating quick skits using Curtis Roach’s homemade music snippet called ‘Bored in the House’. Here’s a compilation of all the best ones to get you filled in if you’re unaware.
Curtis was already a fairly popular underground rapper before this snippet exploded in popularity, but he’s clearly seen the potential in ‘Bored in the House’ and has just dropped a new track with Tyga on Spotify. It’s basically the same minimal instrumental with some trap inflections over the top – but my God is it catchy.
The fact that TikTok and pure quarantine boredom has given Curtis a feature with Tyga of all people should be further evidence that the video sharing app has the potential to make or break chart topping tunes. We’ve seen it happen with Roddy Ricch’s ‘The Box’, Lil Nas X’s ‘Old Town Road’, and even Justin Bieber’s ‘Yummy’ to some extent.
Making hit music can happen from anywhere, even if its starts with a video of you tapping the floor and creating a quick hook. You can follow Curtis on Instagram here, and obviously it’s worth looking him up on TikTok too.